Occam's Razor

OCTOBER 31, 2011

My hope is that you'll skip them if you are aware of them, and move on to making more important valuable mistakes. :). There are some things that are quite promising about this graph. If you use Omniture's Site Catalyst or Google Analytics or whatever, they do a good job of collecting clean data into those two segments.

Statistics 130

Statistics Testing Reporting Key Performance Indicator 130

Occam's Razor

DECEMBER 21, 2009

You know what is the one thing stopping you from finding truly actionable insights from your web data? Web analytics gems lie deep in the data and we spend our lives looking at the top ten rows of data. It does not matter which report you look at. Too much data from our web analytics tools. Affiliates. Products sold.

Metrics 94

Metrics KPI Reporting Visualization 94

Occam's Razor

FEBRUARY 11, 2008

I have a lot on my mind but there was one thing in particular that I wanted to share with you all: What it is has been like working at Google. Before I get any further I wanted to mention that I am the Analytics Evangelist for Google. Interesting, fun, surprising, insightful, inspiring, impactful, and more such words. 1: The brand. +.

Consulting 139

Consulting Visualization Recreation/Entertainment IT 139

Occam's Razor

SEPTEMBER 15, 2014

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. Company UX leaders are happy to stink less by taking the sub-optimal path of responsive design, rather than create a mobile-unique experience (your customers tend to do different things on your desktop site than your mobile site!).

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

SEPTEMBER 21, 2015

The difference between a Reporting Squirrel and Analysis Ninja? Do you see how far away a Reporting Squirrel's job is from that of an Analysis Ninja? Do you see how far away a Reporting Squirrel's job is from that of an Analysis Ninja? Reflect on the implication of that why and so what on your current skills/career.

Visualization 160

Visualization Key Performance Indicator Slice and Dice Strategy 160

Occam's Razor

AUGUST 11, 2014

In the post Adil commented that he's observed that attribution modeling is missing from most web analytics dashboards. In the post Adil commented that he's observed that attribution modeling is missing from most web analytics dashboards.

Metrics 147

Metrics Dashboards Key Performance Indicator B2B 147

Occam's Razor

MAY 2, 2017

The very best analysts focus, when most will tend to gather. The very best analysts are comfortable operating with ambiguity and incompleteness, while all others chase perfection in implementation / processing / reports. The very best analysts distill, rather than dilute. This post shares one application of the above skills.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

Ontotext

JULY 29, 2021

In 1994 Tim Berners Lee described the Web as “a flat, boring world devoid of meaning” ( Plenary Talk Geneva ) for computers. The Semantic Web, both as a research field and a technology stack, is seeing mainstream industry interest, especially with the knowledge graph concept emerging as a pillar for data well and efficiently managed.

Enterprise 124

Enterprise Metadata Knowledge Discovery Management 124

Occam's Razor

FEBRUARY 22, 2011

Just when you thought you were finally getting more comfortable with website analytics and the metrics you report, here comes the massive explosion of mobile data! We are going to have fun doing cool stuff, learning new things. so in many places I've cropped the reports to make them more clear for you. reservation.

Analytics 113

Analytics Advertising Metrics Measurement 113

Occam's Razor

FEBRUARY 25, 2013

Every post is about unleashing the power of digital analytics (the potent combination of data, systems, software and people). But we've never stopped to consider this question: What is the return on investment (ROI) of digital analytics? Let's calculate the ROI of digital analytics. Let's fix that in this post.

Analytics 142

Analytics ROI Marketing Modeling 142

Depict Data Studio

APRIL 27, 2020

Dusty Shelf Reports Aren’t Inevitable. I Was Going to Wait… I was going to wait and open registration for our dataviz course in a few more months, once things get back to “normal.” Media outlets are reporting that their COVID-19 data visualizations are their most viewed pages. Pause the videos.

Visualization 52

Visualization Software Reporting Dashboards 52

Occam's Razor

OCTOBER 23, 2006

The title of my presentation at the Washington DC Emetrics summit was: Creating a Data Driven Web Decision Making Culture – Lessons, Tips, Insights from a Practitioner. 6 Reporting is not Analysis. # 0 Ownership of web analytics: Business. Hope you find it useful. Quick Summary: # 7 Go for the bottom-line (outcomes). #

Data-driven 117

Data-driven Metrics KPI Reporting 117

Domino Data Lab

JULY 9, 2019

Chris Wiggins , Chief Data Scientist at The New York Times, presented “Data Science at the New York Times” at Rev. The importance of data scientists having analytical technical skills coupled with the ability to clearly and concisely communicate with non-technical stakeholders. Session Summary.

Data Science 112

Data Science Machine Learning Advertising Modeling 112