Occam's Razor

DECEMBER 9, 2013

Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). In this post I want to arm you with the evolution you should undertake in your companies when it comes to marketing and analytics. Owning audiences, instead of just renting them.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

CIO Business Intelligence

NOVEMBER 23, 2022

Enterprise architecture definition Enterprise architecture (EA) is the practice of analyzing, designing, planning, and implementing enterprise analysis to successfully execute on business strategies. Another main priority with EA is agility and ensuring that your EA strategy has a strong focus on agility and agile adoption.

Enterprise 116

Enterprise Cost-Benefit Digital Transformation Strategy 116

Smart Data Collective

AUGUST 30, 2020

The expression “big data” itself was coined in 2005, by technology expert, Roger Magoulas, to describe the variety of massive, complex data sets that could not be managed and processed with traditional data management tools. Meanwhile, traditional strategies and models are increasingly unlikely to lead to future market success.”.

Big Data 141

Big Data Data-driven Insurance Marketing 141

CIO Business Intelligence

FEBRUARY 24, 2023

Tanzu is a central part of VMware’s software portfolio and its multi-cloud strategy, and will remain that way after Broadcom’s acquisition of VMware closes. Air Force Software Factory is now self-sustaining, employing more than 1200 people who build mission critical systems that will increasingly leverage a multi-cloud strategy.

Software 94

Software Uncertainty Risk Cost-Benefit 94

CIO Business Intelligence

JUNE 12, 2023

COBIT is an IT management framework developed by the ISACA to help businesses develop, organize, and implement strategies around information management and IT governance. COBIT 4 was released in 2005, followed by the refreshed COBIT 4.1 What is COBIT and why is it important?

Risk Management 65

Risk Management Strategy Digital Transformation Enterprise 65

Jen Stirrup

OCTOBER 30, 2022

In turn, these patterns can be applied to existing customers to pinpoint those who might churn early so that strategies can be put in place to avoid this. These propensity models are useful for understanding which customers are most likely to purchase a given set of products. Propensity to Buy.

Data mining 52

Data mining Predictive Analytics Cost-Benefit OLAP 52

Occam's Razor

APRIL 25, 2011

and meet many many many executives and hear about their digital marketing strategies, challenges and outcomes. The issues of course include people and jaded mental models and bureaucracy and a lack of time and the missing desire to be great and org structures, and bosses. Your SEO strategy is buying links, expired domains, et.

Marketing 126

Marketing Measurement Metrics Testing 126

BizAcuity

MAY 10, 2022

The cloud market is well on track to reach the expected $495 billion dollar mark by the end of 2022. Companies planning to scale their business in the next few years without a definite cloud strategy might want to reconsider. The following timeline shows how the young cloud market blew almost as soon as it hit the markets.

Data-driven 52

Data-driven IoT Unstructured Data Data Lake 52

CIO Business Intelligence

SEPTEMBER 6, 2022

The group’s move online began in the 1990s with its first steps into e-commerce, followed by the closure of its physical stores in 2005. It was very fragmented, and I brought it together into a hub-and-spoke model.”. The new model enables Very to design once and deploy everywhere, while maintaining a product focus.

IT 75

IT Forecasting Data Lake Enterprise 75

Sisense

MARCH 26, 2021

Companies surveyed by Harvard Business Review Analytic Services (HBR) report that two of the most important strategic benefits of using data analytics are (1) identifying new revenue and business models and (2) becoming more innovative. If you don’t achieve this, you can’t drive market disruption.

Analytics 98

Analytics Data-driven Dashboards Experimentation 98

CIO Business Intelligence

MARCH 17, 2022

Key to this resume strategy is targeting your resume to the main audience of decision makers who will be hiring for that role, and outlining the business benefit you will provide them when hired. To cut the resume down, Van Vreede combined “work history prior to 2005 into an abbreviated Additional Experience section without listing dates.”

Digital Transformation 67

Digital Transformation Technology Management Marketing 67

CIO Business Intelligence

OCTOBER 31, 2022

Broadcom’s Strategy I hope I’ve made clear that at Broadcom, we are continuing to embrace and invest in customers’ priorities. Since the announcement of our intention to acquire VMware in May, I have had the opportunity to spend time with many VMware and Broadcom customers, partners and the VMware Product and Go-to-Market leadership teams.

Uncertainty 73

Uncertainty Risk Reporting Marketing 73

Sisense

MAY 31, 2020

So when we learned we’d been honored with our fourth perfect recommendation score in Dresner’s 2020 Wisdom of Crowds BI Market Study , it was quite a thrill. The value of this type of acknowledgement means so much to all of us at Sisense because the Wisdom of Crowds BI Market Study is an objective source of industry research.

Marketing 98

Marketing Reporting Data Warehouse Predictive Analytics 98

Sisense

FEBRUARY 23, 2021

Since 2005, Measuremen has helped its clients study and optimize facilities use. After engaging end users about their goals, it’s time to shape data models based on their responses. Mindi Grissom is Director of Product Marketing at Sisense. Determining data goals, making a plan. Applying data to goals.

Slice and Dice 52

Slice and Dice Data-driven Consulting Visualization 52

Occam's Razor

OCTOBER 19, 2010

Disclosure:] I am the co-Founder of Market Motive Inc and the Analytics Evangelist for Google. None of these tools vendors have any relationship with Market Motive either. First presented at an eMetrics summit in 2005 the 10/90 rule was borne out of my observations of why most companies fail miserably at web analytics.

Analytics 135

Analytics Testing Measurement Optimization 135