Smarten
JUNE 17, 2022
” The Information Technology Amendment Act of 2009 designated CERT-IN as the national agency to perform functions for cyber security, including the collection, analysis and dissemination of information on cyber incidents, as well as taking emergency measures to handle incidents and coordinating cyber incident response activities.
Smart Data Collective
APRIL 13, 2021
Stolen data can be sold on the black market or used for extortion like in the case of ransomware. Based on figures from Statista , the volume of data breaches increased from 2005 to 2008, then dropped in 2009 and rose again in 2010 until it dropped again in 2011. million (from 35.7 million in 2008). Employee training.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Sisense
JANUARY 21, 2020
You’re working for an ice cream company that is about to market a brand new special-edition flavor. This is an example of Simpon’s paradox , a statistical phenomenon in which a trend that is present when data is put into groups reverses or disappears when the data is combined. It’s time to introduce a new statistical term.
Occam's Razor
MAY 14, 2012
But there is an additional valuable, and sexy, focus of our marketing we don't give enough analytical love: Branding! there is such little accountability to brand marketing and 2. "Timing The Market" One thing about Amazon looked particularly interesting to me. You have to hand it to the Marketing folks at Amazon.
bridgei2i
MAY 26, 2020
You know, their distribution channels, especially in growth in emerging markets, are severely strained economically because of their size. So, a lot of even these companies will have to re-engineer their analytics to reflect this new market reality. Anushruti: Right. And I’m specifically talking about demand forecasting here.
Occam's Razor
SEPTEMBER 29, 2009
One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." Ideally you'll measure the number prior to your branding campaign, say Feb 2009, and then you'll measure it again during your campaign, March 2009. I love campaigns that Visa runs.
Occam's Razor
APRIL 8, 2013
Experiments come in all shapes and sizes: A marketing campaign. Try to understand your market. Read up on ways that companies are growing their business, from growth hacking to content marketing, and use that as inspiration. By late 2009, that experiment was a success, too; they'd climbed back up to 4.5 The result?
Expert insights. Personalized for you.
67 
Let's personalize your content