Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. For the first couple of interactions, give her/him that data.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

AUGUST 28, 2017

Why in my areas of expertise, marketing, sales, customer service and analytics, the impact will be deep and wide. I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. The first eye-opening learning for me came from the Google Research team’s post on Learning from Large-Scale Interaction.

Deep Learning 139

Deep Learning Machine Learning Marketing Strategy 139

Occam's Razor

JULY 26, 2010

Maybe Google is really good at Volunteers and not optimal for attracting people who donate. Will take you off on a completely different line of inquiry, all from adding June 2009 to look at June 2010. And to get that number you would have to talk to Finance and Marketing and HiPPO's and get an agreement up front.

Metrics 96

Metrics Measurement Dashboards Reporting 96

Occam's Razor

JUNE 11, 2014

What if the first interaction with your brand is digital? Ready to take this expansive journey to not just win at performance marketing and brand marketing? According to eMarketer in 2010 we spent 3:11 (hrs:min) on digital content consumption and 4:24 on TV in the US. See-Think-Do YouTube. Let's go… 1.

Marketing 150

Marketing Strategy Sales IT 150

Occam's Razor

MARCH 23, 2010

My problem with these mistruths and FUD is that they result in a ton of practitioners and companies making profoundly sub optimal choices, which in turn results in not just much longer slogs but also spectacular career implosions and the entire web analytics industry suffering. This is sad. Even a little frustrating. success measures.

Analytics 118

Analytics Consulting Metrics Experimentation 118

CIO Business Intelligence

APRIL 12, 2022

trillion in 2021, according to financial market data provider Refinitiv. Already this year, there are numerous smaller M&A deals, as enterprise software providers buy their way into new markets or acquire new capabilities rather than develop them in house. Infosys buys oddity for digital marketing capabilities.

Technology 143

Technology Enterprise Consulting Software 143

datapine

APRIL 16, 2019

It enables companies to create new business opportunities, generate more revenue, predict future trends, optimize current operational efforts, and produce actionable insights. So often, business leaders are hired because of their previous experiences, but environments and markets change and the same tricks may not work next time.

Data-driven 287

Data-driven Dashboards Visualization Cost-Benefit 287

O'Reilly on Data

JANUARY 25, 2021

We’ve explored usage across all publishing partners and learning modes, from live training courses and online events to interactive functionality provided by Katacoda and Jupyter notebooks. Even small restaurants and farm markets were adding online ordering features to their websites. Neither is challenging the dominant players.

Machine Learning 363

Machine Learning Software Testing Technology 363

Edwin Chen

SEPTEMBER 29, 2011

Interaction Design 0.326. Inception (2010 movie) 0.535. The Social Network (2010 movie) 0.513. Human-Computer Interaction 0.382. Interaction Design 0.314. Web Marketing 0.484. Stock Market 0.429. Search Engine Optimization (SEO) 0.398. Social Media Marketing 0.377. Search Engines 0.329.

Finance 81

Finance Interactive Machine Learning Advertising 81