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Using Instagram Highlight Covers in Your Data-Driven Marketing Strategy

Smart Data Collective

Modern marketing strategies rely heavily on big data. One study found that retailers that use big data have 2.7 Big data is even more important for companies that depend on social media marketing. His statement about the importance of big data in social media marketing is even more true today.

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Key Strategies for Leveraging User Data for Content Marketing

Smart Data Collective

Companies are spending nearly $30 billion a year on big data for marketing initiatives. One of the many reasons that they are using big data is to create better content marketing strategies. The goal of creating a successful content marketing strategy is not simply to create and publish content.

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How The Cloud Made ‘Data-Driven Culture’ Possible | Part 1

BizAcuity

Cloud technology and innovation drives data-driven decision making culture in any organization. The cloud market is well on track to reach the expected $495 billion dollar mark by the end of 2022. Cloud washing is storing data on the cloud for use over the internet. This gap sealed the domination of AWS in the market.

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Big Data Paves The Way For Fantastic New Social Listening Tools

Smart Data Collective

Big data is playing a more important role than ever in fine-tuning the relationship between customers and brands. The Complex Role Between Big Data and Social Listening Tools. Social media is a critical piece of the marketing puzzle for every brand today, regardless of the industry you’re in.

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Telecom Network Analytics: Transformation, Innovation, Automation

Cloudera

One of the most substantial big data workloads over the past fifteen years has been in the domain of telecom network analytics. The Dawn of Telco Big Data: 2007-2012. Suddenly, it was possible to build a data model of the network and create both a historical and predictive view of its behaviour.

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How The Explosive Growth Of Data Access Affects Your Engineer’s Team Efficiency

Smart Data Collective

Businesses are producing more data year after year, but the number of locations where it is kept is increasing dramatically. This proliferation of data and the methods we use to safeguard it is accompanied by market changes — economic, technical, and alterations in customer behavior and marketing strategies , to mention a few.

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Use Apache Iceberg in your data lake with Amazon S3, AWS Glue, and Snowflake

AWS Big Data

Businesses are constantly evolving, and data leaders are challenged every day to meet new requirements. Customers are using AWS and Snowflake to develop purpose-built data architectures that provide the performance required for modern analytics and artificial intelligence (AI) use cases.