DataKitchen

JUNE 12, 2023

We wrote the first version because, after talking with hundreds of people at the 2016 Strata Hadoop World Conference, very few easily understood what we discussed at our booth and conference session. They need to learn customers’ interactions with their brand and marketing touchpoints. So why another manifesto in the world?

Testing 130

Testing Data Lake Dashboards Data Science 130

O'Reilly on Data

APRIL 23, 2024

Since launching its Marketplace advertising business in 2016, Amazon has chosen to become a “pay to play” platform where the top results are those that are most profitable for the company. The next generation will shape human cognition, creativity, and interaction even more profoundly.

Advertising 270

Advertising Cost-Benefit Marketing Risk 270

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). That then takes us down the very best way to answer that question, to use the five-step process to build out the Digital Marketing and Measurement Model. and tell you what are the best key performance indicators (metrics) for them.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

The Unofficial Google Data Science Blog

APRIL 23, 2024

the weight given to Likes in our video recommendation algorithm) while $Y$ is a vector of outcome measures such as different metrics of user experience (e.g., Experiments, Parameters and Models At Youtube, the relationships between system parameters and metrics often seem simple — straight-line models sometimes fit our data well.

Experimentation 52

Experimentation Optimization Uncertainty Metrics 52

datapine

MAY 11, 2022

This is possible thanks to the user-friendly approach of modern online data analysis tools that allow an average user, without the need for any technical knowledge, to use data in the shape of interactive graphs and charts in their decisions making process. c) Pie charts. d) Gauge charts. d) Area chart.

Visualization 252

Visualization Dashboards Key Performance Indicator Sales 252

Smart Data Collective

MAY 31, 2023

One example of this trend is by using analytics to measure the engagement of Instagram stories to get customers to interact more frequently. The most important thing to do at the beginning is to know which metrics to focus on. You can get more comments with IG stories by interactions or building excitement for your posts.

Marketing 77

Marketing Data Analytics Analytics Interactive 77

datapine

SEPTEMBER 16, 2022

Now that you’re sold on the power of data analytics in addition to data-driven BI, it’s time to take your journey a step further by exploring how to effectively communicate vital metrics and insights in a concise, inspiring, and accessible format through the power of visualization. They can be fun and interactive, too.

Visualization 304

Visualization Dashboards Data-driven Statistics 304