Smart Data Collective

APRIL 2, 2021

Big data has been a gamechanger in the ecommerce sector in recent years. One of the biggest benefits of using big data to create a successful ecommerce channel is that it helps show which products are performing the best. There are a lot of ways to use big data for an ecommerce business model.

Big Data 78

Big Data Marketing Sales Data mining 78

Smart Data Collective

DECEMBER 18, 2023

Data analytics is undoubtedly the future of the marketing profession. billion on marketing analytics in 2021 and that figure is likely to reach $14.3 Big data technology has led to tremendous changes in the marketing realm in recent years. Businesses spent $3.9 billion by 2031.

Data-driven 94

Data-driven Big Data Marketing Analytics Marketing 94

Smart Data Collective

NOVEMBER 12, 2021

According to the 2021 CMO Spend Survey by Gartner, budget allocation for marketing analytics failed to make the top 3 in priority falling behind digital commerce, marketing operations and brand strategy. Data is really the only way to get a 360-degree view of your customer and how they behave online.

Marketing 133

Marketing Advertising Data-driven Strategy 133

Smart Data Collective

SEPTEMBER 17, 2023

Big data technology has disrupted the marketing profession in countless ways. Therefore, it should be no surprise that the marketing analytics market size is projected to double from $3.2 billion in 2021 to $6.4 We have talked extensively about the benefits of data analytics in SEO.

Data mining 107

Data mining Cost-Benefit Marketing Big Data 107

Smart Data Collective

MARCH 28, 2022

Modern businesses that neglect to invest in big data are at a tremendous disadvantage in an evolving global economy. Smart companies realize that data mining serves many important purposes that cannot be overlooked. Smart Companies Leverage Data Mining to Identify the Best Customer Groups to Target.

Data mining 98

Data mining Customer Analytics Marketing Advertising 98

Smart Data Collective

OCTOBER 5, 2021

Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. This is why analytics is so important in PPC marketing.

Analytics 120

Analytics Marketing ROI Testing 120

Cloudera

AUGUST 27, 2021

Building on its digital foundations, Telkomsel is now producing and implementing more advanced analytics models to help the effectiveness of its marketing campaigns. It has also integrated a customer experience (CX) rating into campaign operations along with marketing analytics.

B2B 85

B2B Digital Transformation Cost-Benefit Big Data 85