2021, Customer Analytics, Marketing and Marketing Analytics

3 Data Mining Tips for Companies Trying to Understand their Customers

Smart Data Collective

MARCH 28, 2022

The portion of companies with data-driven decision-making models increased from 14% to 34% between 2014 and 2021, as more companies recognize its importance. One of the most important benefits of data mining is gaining knowledge about customers. Smart Companies Leverage Data Mining to Identify the Best Customer Groups to Target.

Data mining

Data mining Customer Analytics Marketing Advertising

Data Impact Award Spotlight and Update on 2020’s Industry Transformation Winner: Telkomsel

Cloudera

AUGUST 27, 2021

The introduction of the Cloudera data platform made advanced customer analytics possible. Telkomsel could better predict customer purchases and churn, personalize through recommendation engines, and provide near real-time customer care support. .

B2B

B2B Digital Transformation Cost-Benefit Big Data

Data Leaders Brief

3 Data Mining Tips for Companies Trying to Understand their Customers

Data Impact Award Spotlight and Update on 2020’s Industry Transformation Winner: Telkomsel

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