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How can CIOs Build Business Value with Business Analytics?

Smart Data Collective

While we are at it, Gartner’s 2022 report on business composability further pushes the need for analytics. Here, the dashboard could include project health elements such as cost, schedule, scope, ROIs, feedback, value to the partner, evaluation of meaningful outcomes, and management hierarchy to name a few.

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Huge Benefits of Business Intelligence for Your Company

Smart Data Collective

It can refer to predictive analytics or even “big data.” What is the ROI of BI Solutions in 2022? According to the analysis conducted by Gartner , the ROI of BI Solutions can be difficult to measure. Introduction: What is Business Intelligence? They are taking advantage of a number of BI tools.

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AI in marketing: How to leverage this powerful new technology for your next campaign

IBM Big Data Hub

Content generation: The recent launch of OpenAI’s generative AI platform ChatGPT in November of 2022 has prompted a flood of new use cases for AI. Improved return on investment (ROI) on marketing initiatives: AI marketing tools can help marketers identify actionable insights from data generated by a campaign in near real-time.

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5 Proven Tips for Utilizing AI with PPC Advertising in 2023

Smart Data Collective

In 2022, one of the biggest breakthroughs ever was the emergence of AI art. Consider your return on investment (ROI) when adjusting—factor in all potential variables. They can also use predictive analytics to gauge changes based on seasonal patterns to predict traffic patterns and the number of clicks they will get on future months.

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The future of casino marketing strategy is digital plus data

BizAcuity

According to Statista, the US online gambling market is expected to reach $93 billion by 2023 from $67 billion in 2022. . The casino operators are expected to face known challenges of rising competition, decreasing ROI, and a high churn rate. ROI is sacrosanct for a casino business. No ROI, no investment.

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Secrets of business-driven IT orgs

CIO Business Intelligence

“But we took a step back and asked, ‘What if we put in the software we think is ideal, that integrates with other systems, and then automate from beginning to end, and have reporting in real-time and predictive analytics?’” This helps focus efforts on what matters most,” he says.

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Celebrating 40 years of Db2: Running the world’s mission critical workloads

IBM Big Data Hub

Built on decades of innovation in data security, scalability and availability, IBM Db2 keeps business applications and analytics protected, highly performant, and resilient, anywhere. enhances data management through automated insights generation, self-tuning performance optimization and predictive analytics.