Occam's Razor

MAY 4, 2010

Recently on behalf of Market Motive, my start up that focuses on online marketing education , I had the opportunity to offer one scholarship for the latest round of Master Certification in Web Analytics. The first part covers 5 rules, sourced mostly from what people did not do. That is why I love asking open ended questions!

Testing 112

Testing Advertising Marketing Measurement 112

AWS Big Data

MAY 16, 2024

In this post, we discuss how Amazon Redshift spatial index functions such as Hexagonal hierarchical geospatial indexing system (or H3) can be used to represent spatial data using H3 indexing for fast spatial lookups at scale. Navigating the vast landscape of data-driven insights has always been an exciting endeavor.

Data Warehouse 87

Data Warehouse Visualization Cost-Benefit Optimization 87

AWS Big Data

OCTOBER 18, 2023

Data is the lifeblood of any organization, and the importance of protecting it cannot be overstated. Snapshot Management helps you create point-in-time backups of your domain using OpenSearch Dashboards, including both data and configuration settings (for visualizations and dashboards). Starting with OpenSearch v2.5

Snapshot 81

Snapshot Management Dashboards Data Processing 81

Smart Data Collective

SEPTEMBER 25, 2019

Big data has been billed as being the future of business for quite some time. Analysts have found that the market for big data jobs increased 23% between 2014 and 2019. The impact of big data is felt across all sectors of the economy. It isn’t any different when it comes to starting a new big data career.

Big Data 80

Big Data Data Science Predictive Modeling Marketing 80

Andrew White

JANUARY 9, 2022

On Thursday January 6th I hosted Gartner’s 2022 Leadership Vision for Data and Analytics webinar. – In the webinar and Leadership Vision deck for Data and Analytics we called out AI engineering as a big trend. I would take a look at our Top Trends for Data and Analytics 2021 for additional AI, ML and related trends.

Analytics 64

Analytics Measurement Modeling Data-driven 64

Occam's Razor

JANUARY 28, 2013

Masterful design, branding and marketing. The suggestions engine they have. And, I cannot stress how much I love this, the nag-free experience they deliver. We are surrounded by incredible digital experiences. As a Digital Marketing Evangelist you can imagine how much that pains me. There are 7 in total. What can you expect?

Marketing 164

Marketing Insurance Visualization IT 164

Occam's Razor

JANUARY 30, 2012

Nourish yourself with the "info snacks" the tool's engineers and product managers cooked up. Nourish yourself with the "info snacks" the tool's engineers and product managers cooked up. Ravaging data. Leverage Custom Alerts – Let Data Kick Your Butt Into Action. #3. Ravage all the features.

Analytics 145

Analytics Dashboards Metrics Key Performance Indicator 145

Occam's Razor

AUGUST 9, 2016

Hence, I have been obsessed with encouraging you to get actual data to learn from. The problem for many new or experienced analysts has been that they either don't have access to any dataset (newbies) or the data they have access to is finite or from an incomplete or incorrect implementation (experienced). Awesome, right?

Analytics 109

Analytics Metrics Reporting Strategy 109

Occam's Razor

FEBRUARY 25, 2014

There are three elements to our "big data" efforts, or unhyped normal data efforts: Data Collection, Data Reporting, and Data Analysis. Data presentation! The thing that is the difference between an organization that data pukes and the one that influences actions based on understandable insights.

Visualization 144

Visualization Key Performance Indicator Dashboards Metrics 144

Jet Global

FEBRUARY 25, 2021

In contrast, only 5 percent of students could remember even a single statistic. In BMW’s ad campaigns, the company does not talk about the technical superiority of its engines or suspension systems. In BMW’s ad campaigns, the company does not talk about the technical superiority of its engines or suspension systems.

Finance 75

Finance Visualization Cost-Benefit Reporting 75

O'Reilly on Data

JANUARY 25, 2021

In this report, we look at the data generated by the O’Reilly online learning platform to discern trends in the technology industry—trends technology leaders need to follow. Sometimes they’re only apparent if you look carefully at the data; sometimes it’s just a matter of keeping your ear to the ground. But what are “trends”?

Machine Learning 363

Machine Learning Software Testing Technology 363

Occam's Razor

FEBRUARY 9, 2015

When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Since then, as luck would have it, we have more tools, they are smarter, and have richer data-sets. How is competitive intelligence data collected? Small sites are out-of-luck.

Metrics 155

Metrics Reporting IT Advertising 155