datapine

FEBRUARY 4, 2020

While your keyboard is burning and your fingers try to keep up with your brain and comprehend all the data you’re writing about, using an interactive online data visualization tool to set specific time parameters or goals you’ve been tracking can bring a lot of saved time and, consequently, a lot of saved money. Structure your metrics.

Reporting 280

Reporting Marketing Advertising Metrics 280

FineReport

APRIL 26, 2021

There is an old saying in the marketing industry: “I know that half of the advertising costs are wasted, but I don’t know which half is wasted.” Marketing reports visualize marketing data and present the results in front of the marketing team, clients or managers. Online Advertising Performance. Free Download.

Reporting 97

Reporting Marketing Advertising Metrics 97

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). Our integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics.

Marketing 52

Marketing Dashboards Advertising ROI 52

datapine

JANUARY 31, 2022

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. The last in our rundown of the top benefits of business intelligence and analytics is related to data management and visualization.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smart Data Collective

JUNE 30, 2022

Instagram has a sophisticated data analytics platform that makes it easier for advertisers to optimize their strategies for the highest possible ROI. You can use this information to optimize future Stories for the highest possible ROI. As a business, you want your Instagram highlight covers to be on-brand and visually appealing.

Data-driven 110

Data-driven Marketing Strategy Big Data 110

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Display Advertising Opportunity Analysis. Onsite Behavior Key Metrics Analysis. I tend to use Hitwise a lot less, or not at all, because it is a very hard to use, it is slow, the UX/UI, metrics and reports have not really evolved over the years. Traffic Trends Key Metrics Analysis.

Metrics 155

Metrics Reporting IT Advertising 155

datapine

MARCH 18, 2020

and metrics (follows, likes, reach, growth, awareness, post performance, engagements, etc.) By using social media management reporting software to track, measure, and refine your socially-driven efforts, you will make better, swifter, and more informed decisions while maximizing your ROI with every initiative or interaction you make.

Reporting 178

Reporting Dashboards Metrics KPI 178

Smart Data Collective

JANUARY 27, 2020

In AI it refers to computer intelligence, while in BI it is about smart decision-making in business influenced by data analysis and visualization. Ideally, this data extracted by BI should provide marketers with information on advertisement trends, audience engagement with creatives, and resource allocation. Business Intelligence.

Marketing 107

Marketing Advertising Business Intelligence Machine Learning 107

Smart Data Collective

MAY 31, 2023

Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. Instagram uses big data to identify and block offensive content, create personalized feeds for their users and optimize their advertising platform. however, data is available for months afterwards.

Marketing 77

Marketing Data Analytics Analytics Interactive 77

datapine

APRIL 10, 2019

of marketing experts has named video marketing as the best content type with the best ROI and 70% of professionals report videos convert better than any other medium. There are numerous KPI examples which you can choose from, but here are key metrics for measuring your video content success: Number of views. Track Your Success.

Marketing 121

Marketing Strategy Recreation/Entertainment Publishing 121

FineReport

MAY 9, 2023

As a result, you’ll be able to understand key metrics better and lay the groundwork for increasing conversions as a result. That is to say, an effective social media strategy includes creating and sharing engaging content, listening to and engaging with your audience, analyzing the results and running paid social media advertisements.

Reporting 52

Reporting Marketing Advertising Metrics 52

Smart Data Collective

MAY 6, 2021

These are considered to be high intent clicks from the biggest advertising platform in the world. Even the most successful marketing and advertising campaigns miss consumers on their first run. The data used is recycled from previous information attached to your old advertising. How Can It Help Your Business?

Advertising 69

Advertising Sales Marketing ROI 69

datapine

OCTOBER 10, 2019

A business dashboard offers at-a-glance insights based on key performance indicators (KPIs) and is an intuitive and visually pleasing way to consume data. Looking at total digital advertising spent and the revenue. Interactive visualizations are especially relevant when you have a broad target audience.

Dashboards 146

Dashboards Visualization Sales Metrics 146

Occam's Razor

DECEMBER 9, 2013

The cool part about display advertising is that we can build our brands cost effectively, introduce our products to a new audience, and create demand based on a number of intent signals (this last part is often missing from offline media). Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. Entertain Me 2.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

JANUARY 7, 2019

Take a class in data visualization. Anyone can make a complicated visual, it takes someone very special (you!) My recommendations: Free Courses: Data Visualization and D3.js js and Data Analysis and Visualization at Udacity. Occam’s Razor : Start with this one: Closing Data's Last-Mile Gap: Visualizing For Impact.

Marketing Analytics 88

Marketing Analytics Marketing Analytics Strategy 88

Occam's Razor

DECEMBER 3, 2012

It is not just what you do to attract traffic (what most people think of as marketing and advertising), but also what types of experiences you create (something people rarely think is marketing) and how good you are at delivering for where you should be in 2013 rather than 2009 (only the rarest of marketers think with this lens on).

Marketing 147

Marketing Advertising Strategy Optimization 147

Occam's Razor

APRIL 13, 2015

You can easily see how this will influence your marketing and advertising strategy – ad content, ad targeting and so much more. And, in this case, if you use Google's display advertising platforms, you can integrate with them and buy ads specifically to target your high value segments.

Analytics 155

Analytics Reporting Metrics Slice and Dice 155

Occam's Razor

JANUARY 30, 2012

Produce built-in visualization magic. You pick the period for comparison, your the necessary dimension and metric, add the condition, type a value and you're in business. My preferred path is to leverage the tool's built-in features for filtering/visualizing the data. I mean really use the tools. Not today.

Analytics 145

Analytics Dashboards Metrics Key Performance Indicator 145

Domino Data Lab

MAY 8, 2019

On the other hand, as Lipton emphasized, while the tooling produces interesting visualizations, visualizations do not imply interpretation. ML model interpretability and data visualization. From my experiences leading data teams, when a business is facing difficult challenges, data visualizations can help or hurt.

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Domino Data Lab

JUNE 23, 2019

Ensure that product managers work on projects that matter to the business and/or are aligned to strategic company metrics. Another pattern that I’ve seen in good PMs is that they’re very metric-driven. And then you’ll do a lot of work to get it out and then there’ll be no ROI at the end.

Management 110

Management Machine Learning Experimentation Metrics 110

Occam's Razor

OCTOBER 19, 2010

If you can show ROI on a DW it would be a good use of your money to go with Omniture Discover, WebTrends Data Mart, Coremetrics Explore. Mongoose Metrics ~ ifbyphone. I know Mongoose Metrics a bit more and have been impressed with their solution and evolution over the last couple of years. and Google, get a paid solution.

Analytics 135

Analytics Testing Measurement Optimization 135