Smarten

JUNE 26, 2018

This article describes chi square test of association and hypothesis testing. What is the Chi Square Test of Association Method of Hypothesis Testing? This technique is used to determine if the relationship exists between any two business parameters that are of categorical data type. Use Case – 1.

Testing 40

Testing Statistics IT Business Intelligence 40

Smarten

JUNE 29, 2018

In this article, we discuss the analytical method known as frequent pattern mining, previously known as ‘association’ What is Frequent Pattern Mining? How Does Frequent Pattern Mining Support Business Analysis? This method of analysis can be useful in evaluating data for various business functions and industries.

Business Analysis 40

Business Analysis IT Business Intelligence Sales 40

Smarten

AUGUST 7, 2018

Is An Augmented Analytics Solution Right for My Organization? Self-Serve Data Preparation is a critical component of augmented analytics. If these terms seem foreign to you, just know that they represent the future of business analysis. Let your users mash up, manage and monitor data, share data and customize alerts.

Analytics 40

Analytics Business Analysis Testing Visualization 40

Smarten

JANUARY 8, 2019

What Are the Advantages of Augmented Analytics? Advanced analytics benefits are too numerous to mention! What if your business users could leverage self-serve advanced analytics to see and use data in a way that made their jobs easier and made them more of an asset to the business?

Analytics 40

Analytics Predictive Modeling Visualization Business Analysis 40

Smarten

JULY 10, 2018

This article summarizes our recent article series on the definition, meaning and use of the various algorithms and analytical methods and techniques used in predictive analytics for business users, and in augmented data preparation and augmented data discovery tools. Use Case(s): Weather Forecasting, Fraud Analysis and more.

Analytics 40

Analytics Forecasting Statistics Sales 40

AWS Big Data

MARCH 11, 2024

Amazon Redshift is a fully managed, scalable cloud data warehouse that accelerates your time to insights with fast, straightforward, and secure analytics at scale. Tens of thousands of customers rely on Amazon Redshift to analyze exabytes of data and run complex analytical queries, making it the most widely used cloud data warehouse.

Analytics 65

Analytics Data Warehouse Optimization Metrics 65

Occam's Razor

APRIL 4, 2011

What's the difference between web reporting and web analysis? " That applies to what is analysis. So here I what I actually said: If you see a data puke then you know you are looking at the result of web reporting, even if it is called a dashboard. So what about web analysis? All good signs of analysis.

Reporting 127

Reporting Metrics Dashboards Statistics 127

datapine

JANUARY 24, 2021

Based on your company’s strategy, goals, budget, and target customers you should prepare a set of questions that will smoothly walk you through the online data analysis and help you arrive at relevant insights. Let’s say that you have access to an all-knowing business genie who can see into the future.

IT 317

IT Statistics KPI Data-driven 317

Smarten

JUNE 27, 2018

How Can Outlier Detection Improve Business Analysis? When a business uses Outlier analysis, it is important to test the results and analyze the overall dataset and environment to be sure that the presence of outliers does not indicate that the dataset may be more complex than anticipated and may require a different form of analysis.

IT 40

IT Business Intelligence Predictive Modeling Testing 40

Occam's Razor

FEBRUARY 7, 2011

Nose to the grind "How do I" questions: David Walizer: How do you sell the value of web analytics to a skeptical client in 30 seconds or less? For help with identifying opportunities and how to do business analysis please see this post: The Beginner's Guide to Advanced Web Data Analysis. Let's go!

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94

Smarten

JUNE 29, 2018

This article looks at the ARIMAX Forecasting method of analysis and how it can be used for business analysis. All of these tools are designed for business users with average skills and require no special skills or knowledge of statistical analysis or support from IT or data scientists. What is ARIMAX Forecasting?

Forecasting 40

Forecasting Enterprise IT Business Intelligence 40

Occam's Razor

JANUARY 10, 2011

This post is a collection of six things I wish I knew before I started my career in decision support systems (of which web analytics is just the latest incarnation). The smallest part of my success, and yours, will come from having the prefect implementation of the Omniture Marketing Suite or Google Analytics. Get over it.

Analytics 120

Analytics Measurement Data-driven Optimization 120

CIO Business Intelligence

FEBRUARY 20, 2023

Administrators can earn additional certifications for app building, CPQ (configure price quote), and business analysis (see below). To earn this cert, candidates should know how to maintain and modify Sales Cloud and Service Cloud applications; manage users, data, and security; and construct dashboards, reports, and workflows.

Consulting 64

Consulting B2B Cost-Benefit Sales 64

Occam's Razor

MARCH 7, 2011

There are seven courses in all: SEO, PPC, Social Media, Web Analytics, Conversion Optimization, Marketing Fundamentals and Online PR. At the start of each quarter I send a letter to the students enrolled in the web analytics certification course. Not your ability to pull a metric or a report out of your bff tool.

Marketing 68

Marketing Analytics KPI Dashboards 68

Occam's Razor

DECEMBER 3, 2008

Michael, politely, says in an email: "I have done web analytics for five years, I have mastered Omniture, WebTrends and Google Analytics, I provide analysis and not just reporting. I feel like am an Analytics God. 3) I am simply assuming you are good at tools and some technical stuff and some business stuff.

Analytics 115

Analytics Consulting Metrics Reporting 115

Occam's Razor

FEBRUARY 20, 2012

No touching Google Analytics. No going to web analytics conferences. The result will be an astonishingly high level of focus for your digital analytics work (even on day one) and hyper-relevant insights to the business. I'm not an expert in the credit score reporting business. No tweeting for help.

IT 138

IT Measurement Marketing Metrics 138

Alation

OCTOBER 12, 2022

Companies collect and analyze vast amounts of data to make informed business decisions. From product development to customer satisfaction, nearly every aspect of a business uses data and analytics to measure success and define strategies. What Is Quantitative Data Analysis?

Statistics 52

Statistics Sales Testing Marketing 52