Octopai

MAY 2, 2022

Data analytics ain’t what it used to be. As a data analyst, you’re no longer just providing data analytics services. You’re providing data analytics products. . Today, your business users have the same perspective on data analytics. Your dashboards, charts, visualizations… they’re all products. . Issue detected?

Manufacturing 87

Manufacturing Testing Experimentation Data Quality 87

Smarten

DECEMBER 11, 2017

Advanced Data Discovery allows business users to perform early prototyping and to test hypothesis without the skills of a data scientist. Advanced Data Discovery ensures data democratization and can drastically reduce the time and cost of analysis and experimentation. Advanced Data Discovery Can and Should Be Available to All!

Experimentation 65

Experimentation Statistics Visualization Dashboards 65

Sisense

MAY 18, 2021

In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future. With everyone on board with the importance of data analytics, it’s surprising that as of 2020, only 52.7% Modernize your marketing with data analytics.

Marketing 52

Marketing Data Analytics Analytics Metrics 52

Smarten

NOVEMBER 3, 2017

The world of business analytics has changed dramatically in the past few years. If your business is looking to upgrade BI tools or to begin implementing an analytics solution, the solution must be user friendly for business users. The benefit of auto-suggestion and auto-recommendation is easy to understand.

Analytics 40

Analytics Visualization Experimentation Cost-Benefit 40

datapine

FEBRUARY 4, 2020

That said, we will go into details of a marketing campaign report, provide a digital marketing report template, and look into marketing reporting and analysis with the help of carefully created dashboards. It shows how targets are performing in a monthly view, but the user can easily set this marketing dashboard to a yearly time frame.

Reporting 280

Reporting Marketing Advertising Metrics 280

O'Reilly on Data

MARCH 31, 2020

This has serious implications for software testing, versioning, deployment, and other core development processes. The need for an experimental culture implies that machine learning is currently better suited to the consumer space than it is to enterprise companies. If you can’t walk, you’re unlikely to run.

Management 339

Management Machine Learning Experimentation Metrics 339

Occam's Razor

MARCH 23, 2010

There are more mistruths and F U D about Web analytics out there than I think is reasonable. Web Analytics, this beautiful child, was born just the other day in the midst of tumultuous times, quite literally, when everything changes every day. Here are ten web analytics ground truths… 1. Part of it fueled by Vendors.

Analytics 118

Analytics Consulting Metrics Experimentation 118

Occam's Razor

SEPTEMBER 15, 2014

Remember, when someone says mobile analytics, first ask the clarifying question: Do you mean mobile application or mobile website ? Then approach each separately (even though there are tools like Google Analytics that will do both). Media-Mix Modeling/Experimentation. It will save you hours and hours of time, effort and focus.

Metrics 141

Metrics Reporting Analytics Marketing 141

Cloudera

APRIL 9, 2021

And this blog will focus on Predictive Analytics. Reporting – data warehousing & dashboarding. Predictive Analytics – AI & machine learning. A/B testing). The second blog dealt with creating and managing Data Enrichment pipelines. The third video in the series highlighted Reporting and Data Visualization.

Machine Learning 98

Machine Learning Forecasting Manufacturing Predictive Analytics 98

Smarten

MAY 11, 2017

If you are frustrated with BI tools, and looking for self-service Advanced Analytics to achieve your goals and empower users, you should understand the difference between traditional BI tools and the Smarten Advanced Data Discovery approach.

Experimentation 49

Experimentation Visualization Business Intelligence Predictive Analytics 49

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

This post describes the analytical issues which arise in such a setting, and what the data scientist can do about them. Yet when we use these tools to explore data and look for anomalies or interesting features, we are implicitly formulating and testing hypotheses after we have observed the outcomes. We ought not dredge our data.

Experimentation 61

Experimentation Testing Statistics Metrics 61

AWS Big Data

JANUARY 9, 2024

The OpenSearch Compare Search Results tool The Compare Search Results tool, generally available in OpenSearch Service version 2.11, allows you to compare search results from two ranking techniques side by side, in OpenSearch Dashboards, to determine whether one query produces better results than the other.

Visualization 92

Visualization Cost-Benefit Modeling Machine Learning 92

Occam's Razor

AUGUST 22, 2011

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. " ~ Digital Analytics: "Am I thinking right? How To Excite People About Web Analytics: Five Tips.

KPI 124

KPI Metrics Measurement ROI 124

Domino Data Lab

JUNE 23, 2019

Skomoroch proposes that managing ML projects are challenging for organizations because shipping ML projects requires an experimental culture that fundamentally changes how many companies approach building and shipping software. Companies that succeed at machine learning tend to build on those existing analytics use cases. Transcript.

Management 110

Management Machine Learning Experimentation Metrics 110

Occam's Razor

FEBRUARY 7, 2011

Nose to the grind "How do I" questions: David Walizer: How do you sell the value of web analytics to a skeptical client in 30 seconds or less? By doing multichannel analytics! More detail on those techniques, and three more, are in this blog post: Multichannel Analytics: Tracking Offline Conversions. Let's go!

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94

Occam's Razor

NOVEMBER 13, 2009

I am absolutely thrilled that my book Web Analytics 2.0 I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. It is not just a business book, though every dna strand in this book is more about online marketing than online analytics.

Analytics 71

Analytics Metrics Measurement Testing 71

Smarten

JULY 3, 2017

For others, the image may be of an organization run amuck with business users leveraging sophisticated advanced analytics tools to create and share data that may be misinterpreted or distributed improperly. It is important to note that the concept of citizen data scientists is not only about preparing data and creating reports or dashboards.

Visualization 40

Visualization Predictive Modeling Business Intelligence Experimentation 40

Occam's Razor

JANUARY 7, 2014

Every indicator we have is that companies are investing more in every facet of analytics. There is an analytics ladder of awesomeness each company needs to climb, and it just takes time. 7: 25% of all analytical effort is dedicated to data visualization/enhancing data's communicative power. #6: Consulting.

Data-driven 140

Data-driven Consulting Reporting Marketing 140

Occam's Razor

JULY 6, 2016

Yes, I worry that Analysts, and Marketers, are spending too much time with their head buried in custom reports and advance segments and smart calculated metrics and strategic or tactical dashboards. Additionally, you are spending your day in the warm embrace of Adobe or Google Analytics because your job is set up as "data people."

Testing 86

Testing Marketing Experimentation Cost-Benefit 86

Occam's Razor

JUNE 6, 2007

I am thrilled to say that my book Web Analytics: An Hour A Day has been published and is now widely available. Five Reasons Why You Should Buy Web Analytics: An Hour A Day: Web Analytics: An Hour A Day for the first time provides a Practitioner's in the trenches perspective on web analytics. There I said it.

Analytics 60

Analytics Metrics Marketing Dashboards 60

Occam's Razor

NOVEMBER 2, 2015

Higher Order Bits: Human vs. Business, Success KPIs, S-T-D-C Framework, MoR Test. Using a tool like True Social Metrics , you can quickly create a glorious centralized dashboard like this one for your Social Media efforts… Please see the post for more details on how to calculate each metric. It is pronounced the more test.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

CIO Business Intelligence

APRIL 18, 2022

While it’s critical for tech leaders to communicate throughout a digital project, it’s also important to communicate appropriately, says Rich Nanda, US strategy and analytics offerings leader, at Deloitte Consulting. Rich Nanda, US strategy and analytics offerings leader, Deloitte Consulting. They use dashboards to monitor value.

Digital Transformation 145

Digital Transformation Dashboards Cost-Benefit Consulting 145

CIO Business Intelligence

MARCH 7, 2023

Speed of delivery was the primary objective during the years leading into the pandemic, and CIOs looked to improve customer experiences and establish real-time analytics capabilities. Devops teams now look to shift left security and implement continuous testing to develop more innovative, secure, and reliable features from the start.

Digital Transformation 143

Digital Transformation Data Governance Experimentation Machine Learning 143

Occam's Razor

JANUARY 9, 2012

Here's important context (before we get into the rules for revolutionaries)… The Fundamental Web Analytics Problem Is Not Data! " "My dashboard should have Page Views and Exit Rate!" The problem is not analytics or data (or your blood, sweat and tears). "Count Impressions, in real time!"

Marketing 140

Marketing B2B Measurement Risk 140

IBM Big Data Hub

SEPTEMBER 25, 2023

But what most people don’t realize is that behind the scenes, Uber is not just a transportation service; it’s a data and analytics powerhouse. This blog takes you on a journey into the world of Uber’s analytics and the critical role that Presto, the open source SQL query engine, plays in driving their success.

OLAP 87

OLAP Data Lake Data-driven Snapshot 87