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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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3 Reasons Why Most Digital Transformation Initiatives Continue To Fail

BA Learnings

Are you thinking about initiating a digital transformation campaign in your company? Boston Consulting Group conducted a digital transformation study in 2020 to find out why such projects are missing the mark. Lack Of Expert Assistance How hard can digital transformation be? “I Let’s get started.

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CIOs can and should play a pivotal role in ESG strategy

CIO Business Intelligence

This article was co-authored by Katherine Kennedy , an Associate at Metis Strategy. The ability to provide transparent, data-driven insights and measure progress toward ESG commitments makes the technology leader critical to the success of any ESG strategy. Smarter operations through integrated data and analytics.

Strategy 111
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Analytics Insights and Careers at the Speed of Data

Rocket-Powered Data Science

The vast scope of this digital transformation in dynamic business insights discovery from entities, events, and behaviors is on a scale that is almost incomprehensible. Traditional business analytics approaches (on laptops, in the cloud, or with static datasets) will not keep up with this growing tidal wave of dynamic data.

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Top 10 Data Innovation Trends During 2020

Rocket-Powered Data Science

I provide below my perspective on what was interesting, innovative, and influential in my watch list of the Top 10 data innovation trends during 2020. 1) Automated Narrative Text Generation tools became incredibly good in 2020, being able to create scary good “deep fake” articles. And the goodness doesn’t stop there.

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How CIOs Can Transform Data From a Cost to an Advantage

CIO Business Intelligence

This is the underlying purpose of the digital transformation exercises that have been so significant to IT in recent years. For the CIO to be successful with this, there needs to be a comprehensive strategy that extends far beyond simply deploying new technologies. The four steps to data advantage.

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Don’t Fear Artificial Intelligence; Embrace it Through Data Governance

CIO Business Intelligence

Preparing for an artificial intelligence (AI)-fueled future, one where we can enjoy the clear benefits the technology brings while also the mitigating risks, requires more than one article. This first article emphasizes data as the ‘foundation-stone’ of AI-based initiatives. Establishing a Data Foundation.