bridgei2i

MAY 18, 2020

As the crisis continues to unfold, it is paramount that B2B companies keep their customers engaged through the economic situation. How these B2B companies plan to engage their customers today, will determine the success of these enterprises tomorrow, at the dawn of a COVID-free world. However, this crisis will test the progress made.

B2B 52

B2B Sales ROI Marketing 52

Jedox

APRIL 23, 2020

There are a handful of niche SPM software products available on the market, most have been around for more than a decade. Data-driven analytics to speed up decisions and actions. Data-driven analytics to speed up decisions and actions. Fixed Data Model. Rigid Data Integration.

Sales 52

Sales Management B2B Dashboards 52

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Be it in marketing, or in sales, finance or for executives, reports are essential to assess your activity and evaluate the results. What Is A Marketing Report?

Reporting 280

Reporting Marketing Advertising Metrics 280

Smart Data Collective

JUNE 10, 2021

Artificial intelligence has become incredibly important in the field of marketing. The massive applications of big data in the field of marketing is one of the reasons that the market for AI technology is growing at a rate of 39% a year. In recent years, marketing automation has been a topic of utmost interest.

Marketing 138

Marketing Sales Metrics Machine Learning 138

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

bridgei2i

JUNE 24, 2020

It’s important for B2B enterprises to stay engaged with their customer as they go through the scenario planning exercise. Capturing data about the customer and making these insights available for the customer-facing business functions will become invaluable in the B2B enterprise’s integrated customer engagement drive.

B2B 117

B2B Enterprise Sales Digital Transformation 117

CIO Business Intelligence

MAY 13, 2024

Lawrence Bilker can easily articulate the business values that his IT initiatives should deliver: better experiences for both employees and customers, more insights from data to enable smarter decision-making, and more intelligence for improved operations. a real estate and parking investment, development, and operations company.

IT 131

IT Digital Transformation ROI Strategy 131

Smart Data Collective

SEPTEMBER 30, 2021

Data has become an essential asset for companies everywhere. By interpreting and analyzing the data, organizations can understand and predict trends, improve security and make data-driven decisions. In this post, we’ll explore how organizations can leverage big data and AI instruments to improve their ROI.

Big Data 130

Big Data B2B ROI Cost-Benefit 130

bridgei2i

MAY 19, 2021

Today the power of harnessing data is immense, and GICs are investing extensively in driving efficiencies through automation. And a lot of key agenda is being driven from these centers. So, a little bit about myself, my name is Venkat Subramanian and I head marketing for BRIDGEi2i. Close to a 20-year career now in marketing.

Enterprise 75

Enterprise Digital Transformation Marketing Cost-Benefit 75

Occam's Razor

JANUARY 24, 2011

The way OOD manifests itself is that in every website and web business I work with I am obnoxiously persistent in helping identify the desired outcomes of the site / business before I ever log into their web analytics data. Not through data pukes. You'll need to look in your corporate data warehouses. Another example.

Analytics 122

Analytics Finance B2B ROI 122

Occam's Razor

JANUARY 6, 2010

As we spring to action full of passion I wanted to share with you all a short list of things that will expand your little world of online marketing & web analytics. We all have a tendency of getting caught in a rut, using the same tool to do the same things and spew forth the same data. Data is starting to truly get numerous.

Analytics 99

Analytics IT Statistics Metrics 99

datapine

MARCH 18, 2020

Getting your socially-driven affairs in order can seem like an impossible feat, but with social media reporting, you will be able to gain the insights you need to attain the results you deserve. A social media report offers a means of extracting value from data based on various social networks (Facebook, Twitter, LinkedIn, YouTube, etc.)

Reporting 178

Reporting Dashboards Metrics KPI 178

Occam's Razor

MAY 2, 2017

The very best analysts are know what matter’s the most are not the insights from big data but clear actions and compelling business impact from usually a smaller subset of key data. That then takes us down the very best way to answer that question, to use the five-step process to build out the Digital Marketing and Measurement Model.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

AWS Big Data

NOVEMBER 29, 2023

In 2013, Amazon Web Services revolutionized the data warehousing industry by launching Amazon Redshift , the first fully-managed, petabyte-scale, enterprise-grade cloud data warehouse. Amazon Redshift made it simple and cost-effective to efficiently analyze large volumes of data using existing business intelligence tools.

Data Warehouse 108

Data Warehouse Data Lake Analytics Machine Learning 108

Smart Data Collective

MAY 19, 2022

Big data technology is incredibly important in many aspects of modern business. The sales profession is one of the areas most affected by data. billion on marketing analytics in 2020 alone. There are many ways that big data is helping companies improve sales. Big Data is Helping Improve Sales Processes Via Automation.

Sales 133

Sales Big Data Cost-Benefit Marketing 133

Andrew White

JANUARY 9, 2022

On Thursday January 6th I hosted Gartner’s 2022 Leadership Vision for Data and Analytics webinar. – In the webinar and Leadership Vision deck for Data and Analytics we called out AI engineering as a big trend. I would take a look at our Top Trends for Data and Analytics 2021 for additional AI, ML and related trends.

Analytics 64

Analytics Measurement Modeling Data-driven 64

Occam's Razor

MARCH 23, 2010

Javascript tag driven click data processed in the cloud provided through a web based front end that allows you to segment and create meaningful views of the data unique to you. Having two tools guarantees you are going to be data collection, data processing and data reconciliation organization. This instant.

Analytics 118

Analytics Consulting Metrics Experimentation 118

datapine

JANUARY 31, 2022

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. BI software uses algorithms to extract actionable insights from a company’s data and guide its strategic decisions.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smarten

DECEMBER 13, 2022

Business Use Cases Paint a Clear Picture of Results for Citizen Data Scientists! As businesses plan for data democratization, it is important to include a strategy to ensure that business users will accept augmented analytics solutions and adapt to the new Citizen Data Scientist role. Reduce customer churn. Manage costs.

Cost-Benefit 52

Cost-Benefit B2B Optimization Predictive Modeling 52