bridgei2i

MAY 18, 2020

As the crisis continues to unfold, it is paramount that B2B companies keep their customers engaged through the economic situation. How these B2B companies plan to engage their customers today, will determine the success of these enterprises tomorrow, at the dawn of a COVID-free world. However, this crisis will test the progress made.

B2B 52

B2B Sales ROI Marketing 52

Smart Data Collective

NOVEMBER 29, 2021

Data analytics has become a very important element of success for modern businesses. Many business owners have discovered the wonders of using big data for a variety of common purposes, such as identifying ways to cut costs, improve their SEO strategies with data-driven methodologies and even optimize their human resources models.

Data Analytics 113

Data Analytics Analytics Big Data B2B 113

Jedox

APRIL 23, 2020

Data-driven analytics to speed up decisions and actions. According to Gartner’s 2020 SPM report, 40% of B2B companies with over 100 salespeople will have an SPM solution in place by 2022. Fixed Data Model. Current SPM tools are built with somewhat static pre-determined data model as core part of the system architecture.

Sales 52

Sales Management B2B Dashboards 52

CIO Business Intelligence

MAY 13, 2024

Lawrence Bilker can easily articulate the business values that his IT initiatives should deliver: better experiences for both employees and customers, more insights from data to enable smarter decision-making, and more intelligence for improved operations. I believe we’re in a post-alignment world. 3, according to the State of the CIO survey.

IT 69

IT Digital Transformation ROI Strategy 69

bridgei2i

JUNE 24, 2020

It’s important for B2B enterprises to stay engaged with their customer as they go through the scenario planning exercise. Capturing data about the customer and making these insights available for the customer-facing business functions will become invaluable in the B2B enterprise’s integrated customer engagement drive.

B2B 117

B2B Enterprise Sales Digital Transformation 117

bridgei2i

MAY 19, 2021

Today the power of harnessing data is immense, and GICs are investing extensively in driving efficiencies through automation. And a lot of key agenda is being driven from these centers. So, over the last 15 years or so, I’ve been mostly in B2B marketing. And therefore, a lot of Central excellence is coming up.

Enterprise 75

Enterprise Digital Transformation Cost-Benefit Marketing 75

Occam's Razor

JANUARY 6, 2010

We all have a tendency of getting caught in a rut, using the same tool to do the same things and spew forth the same data. Change is hard, even if we know that we should be executing a multiplicity strategy to win in the web analytics 2.0 Take a week to segment that data and find out how to save 10% of the cost. Seems obvious.

Analytics 99

Analytics IT Statistics Metrics 99

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

datapine

MARCH 18, 2020

Getting your socially-driven affairs in order can seem like an impossible feat, but with social media reporting, you will be able to gain the insights you need to attain the results you deserve. A social media report offers a means of extracting value from data based on various social networks (Facebook, Twitter, LinkedIn, YouTube, etc.)

Reporting 178

Reporting Dashboards Metrics KPI 178

Smart Data Collective

JUNE 10, 2021

The massive applications of big data in the field of marketing is one of the reasons that the market for AI technology is growing at a rate of 39% a year. But what lies behind this AI-driven technology? In addition, the platform provides an individual approach to each client, based on the data of their purchasing habits.

Marketing 138

Marketing Sales Metrics Machine Learning 138

Occam's Razor

MAY 2, 2017

The very best analysts are know what matter’s the most are not the insights from big data but clear actions and compelling business impact from usually a smaller subset of key data. I usually ask them back: What are you trying to get done with your digital strategies ? Remember: All data in aggregate is crap, segment or suck.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. A marketing report is a set of data created to analyze the performance of a specific marketing campaign or effort. What Is A Marketing Report? How To Write A Marketing Report?

Reporting 280

Reporting Marketing Advertising Metrics 280

AWS Big Data

NOVEMBER 29, 2023

In 2013, Amazon Web Services revolutionized the data warehousing industry by launching Amazon Redshift , the first fully-managed, petabyte-scale, enterprise-grade cloud data warehouse. Amazon Redshift made it simple and cost-effective to efficiently analyze large volumes of data using existing business intelligence tools.

Data Warehouse 97

Data Warehouse Data Lake Analytics Machine Learning 97

Smart Data Collective

MAY 19, 2022

Big data technology is incredibly important in many aspects of modern business. The sales profession is one of the areas most affected by data. There are many ways that big data is helping companies improve sales. Big Data is Helping Improve Sales Processes Via Automation. Companies spent $2.8

Sales 134

Sales Big Data Cost-Benefit Marketing 134

Andrew White

JANUARY 9, 2022

On Thursday January 6th I hosted Gartner’s 2022 Leadership Vision for Data and Analytics webinar. – In the webinar and Leadership Vision deck for Data and Analytics we called out AI engineering as a big trend. I would take a look at our Top Trends for Data and Analytics 2021 for additional AI, ML and related trends.

Analytics 64

Analytics Measurement Modeling Data-driven 64

Occam's Razor

MARCH 23, 2010

Javascript tag driven click data processed in the cloud provided through a web based front end that allows you to segment and create meaningful views of the data unique to you. Having two tools guarantees you are going to be data collection, data processing and data reconciliation organization. This instant.

Analytics 118

Analytics Consulting Metrics Experimentation 118

datapine

JANUARY 31, 2022

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. BI software uses algorithms to extract actionable insights from a company’s data and guide its strategic decisions.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smarten

DECEMBER 13, 2022

Business Use Cases Paint a Clear Picture of Results for Citizen Data Scientists! As businesses plan for data democratization, it is important to include a strategy to ensure that business users will accept augmented analytics solutions and adapt to the new Citizen Data Scientist role. Reduce customer churn. Manage costs.

Cost-Benefit 52

Cost-Benefit B2B Optimization Predictive Modeling 52