Smart Data Collective

JANUARY 5, 2021

For B2B sales and marketing teams, few metaphors are as powerful as the sales funnel. You need access to quality social data to build a better B2B sales funnel model. Specific metrics can vary from platform to platform. Why is Social Media Data Important to B2B Funnels? How Social Media Data Impacts Your B2B Funnels.

B2B 126

B2B Sales Marketing Big Data 126

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. It can be a brand metric, say Likelihood to Recommend.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

Occam's Razor

JUNE 7, 2017

The most imaginative B2B marketers could even figure out how to be a part of solving some of the deepest entrenched problems in the industry (STEM education, equal opportunity, + +) and in turn add an entire value-system to their brands. If someone bothers to interact with the post, the posted comment is a spam or totally useless.

Advertising 162

Advertising Marketing B2B ROI 162

datapine

MARCH 18, 2020

and metrics (follows, likes, reach, growth, awareness, post performance, engagements, etc.) By using social media management reporting software to track, measure, and refine your socially-driven efforts, you will make better, swifter, and more informed decisions while maximizing your ROI with every initiative or interaction you make.

Reporting 178

Reporting Dashboards Metrics KPI 178

datapine

FEBRUARY 4, 2020

While your keyboard is burning and your fingers try to keep up with your brain and comprehend all the data you’re writing about, using an interactive online data visualization tool to set specific time parameters or goals you’ve been tracking can bring a lot of saved time and, consequently, a lot of saved money. Structure your metrics.

Reporting 280

Reporting Marketing Advertising Metrics 280

Smart Data Collective

JUNE 10, 2021

Salesforce marketing tools are integrated with CRM software that contains all the information about the company’s interaction with its buyers. Salesforce marketing tools also have a feature for reporting on fundamental metrics. B2B companies develop long-lasting relationships with their partners. How exactly does it work?

Marketing 138

Marketing Sales Metrics Machine Learning 138