DataKitchen

JANUARY 17, 2022

A large pharmaceutical Business Analytics (BA) team struggled to provide timely analytical insight to its business customers. However, the BA team spent most of its time overcoming error-prone data and managing fragile and unreliable analytics pipelines. . Visualizations updated per week increased from 50 to 1500.

Experimentation 130

Experimentation Data Lake Marketing Predictive Modeling 130

Jet Global

MAY 9, 2024

Real-Time Analytics Pipelines : These pipelines process and analyze data in real-time or near-real-time to support decision-making in applications such as fraud detection, monitoring IoT devices, and providing personalized recommendations. This allows them to make informed decisions about the next steps in their analysis or modeling process.

Data Lake 52

Data Lake Data Warehouse Business Intelligence Machine Learning 52

Smarten

JUNE 29, 2018

Business Problem: An eCommerce company wants to measure the impact of product price on product sales. The dependent variable is product sales data for last year. Business Benefit: The product sales manager can identify the amount and direction of product price impact on product sales. Use Case – 2.

Enterprise 40

Enterprise Sales Statistics Business Intelligence 40

Smarten

JUNE 29, 2018

Business Problem: An ecommerce company wants to measure the impact of product price, product promotions, and holiday seasonality on product sales. The dependent variable is product sales data. For the predictors with the most impact, the team can make important strategic decisions to meet product sales targets.

Business Analysis 40

Business Analysis IT Sales Statistics 40

Smarten

JUNE 26, 2018

Business Problem: A pharmaceutical company wants to predict the sales of a drug for the next two months, based on drug sales data from the past 12 months. Business Benefit: The business can make use of these forecasts for better planning of drug production and accuracy of sales targets. About Smarten.

Forecasting 40

Forecasting Enterprise IT Sales 40

Smarten

JUNE 25, 2018

Business Problem: Discount Analysis and Customer Retention will help the organization to target discounts to specific customers and the business will need to visualize ‘segments of sales group based on discount behavior’ and ‘customer churn to identify segments of customers on the verge of leaving’.

Enterprise 40

Enterprise IT Business Intelligence Predictive Modeling 40

Smarten

JUNE 29, 2018

For example, sale of ice cream and the sale of cold drinks are related to weather conditions. The Smarten approach to business intelligence and business analytics focuses on the business user and provides Advanced Data Discovery so users can perform early prototyping and test hypotheses without the skills of a data scientist.

Enterprise 40

Enterprise IT Statistics Business Intelligence 40

Smarten

JUNE 21, 2018

Business Problem : Insurance claim manager wants to forecast policy sales for next month based on past 12 months data. Business Benefit : If projected claims are lower than expected then proper marketing strategy can be devised to improve sales. 3) Triple Exponential Smoothing Use Case.

Forecasting 40

Forecasting Enterprise IT Predictive Modeling 40

Smarten

JUNE 26, 2018

Business Benefit: The darker segments reveal the ideal methods of product bundling and placement to increase cross-sales. Based on the association rules generated, the store manager can strategically place the products together or in sequence leading to growth in sales and in turn revenue of the store.

Business Intelligence 40

Business Intelligence Sales Predictive Modeling Statistics 40

Smarten

JUNE 29, 2018

How is the Paired Sample T Test Beneficial to Business Analysis? Marketing – Have sales increased following a particular campaign? Business Problem: A grocery store sales manager wants to know whether daily sales have increased after an advertising campaign. Here the dependent variable would be ‘Daily sales’.

Business Analysis 40

Business Analysis Testing Statistics Advertising 40

Smarten

JUNE 29, 2018

Business Problem: A Grocery store sales manager wants to know whether customer segment A spends more on groceries than customer segment B. Based on this value, the grocery store manager can decide on its marketing strategies for better sales and increased revenue. Use Case – 2.

Testing 40

Testing Statistics IT Business Intelligence 40

Smarten

JUNE 29, 2018

ARIMAX provides forecasted values of the target variables for user-specified time periods to clearly illustrate results for planning, production, sales and other factors. About Smarten.

Forecasting 40

Forecasting Enterprise IT Business Intelligence 40

Smarten

JUNE 29, 2018

Business Problem: A retail store manager wants to conduct Market Basket analysis to come up with a better strategy of product placement and product bundling. Each customer is represented as a transaction, containing the ordered set of products, and which products are likely to be purchased simultaneously/sequentially can then be predicted.

Business Analysis 40

Business Analysis IT Business Intelligence Sales 40

Smarten

JULY 10, 2018

Use Case(s): Predicting Loan Default, Predicting Success of Medical Treatment and more. Multiple Linear Regression: What is Multiple Linear Regression and How Can it be Helpful for Business Analysis? Use Case(s): Impact of Product Pricing, Promotion on Sales, Impact of rainfall, humidity on crop yield an more.

Analytics 40

Analytics Forecasting Statistics Sales 40

Smarten

JUNE 25, 2018

Business Problem: Find out the average age and income for a particular type of product category purchased. Business Benefit: By identifying mean/median income of this segment, one can target marketing to this segment in order to improve ROI and sales revenue. Be sure to choose the right method for the type of data.

Statistics 40

Statistics Enterprise Measurement Business Intelligence 40