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Building for operational resilience in the age of AI and hybrid cloud

IBM Big Data Hub

Organizations in the financial services, healthcare and other regulated sectors must place an even greater focus on managing risk—not only to meet compliance requirements, but also to maintain customer confidence and trust. This includes cyber incidents, technology failures, natural disasters and more. Similarly, in the U.S.

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How Businesses Use Analytics to Rank Higher in Search Engines

Smart Data Collective

Analytics has become very important in the field of marketing. A growing number of businesses are finding new analytics tools to streamline their marketing efforts in a variety of ways. A lot of analytics tools are focused around improving social media marketing. Analytics as a Component of Modern SEO.

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Step-By-Step Guide To Deploying A Data Driven Strategy For Local Search

Smart Data Collective

Big data has led to a number of changes in the digital marketing profession. The market for big data analytics in business services is expected to reach $274 billion by 2022. A large portion of this growth is attributed to the need for big data in the marketing field. All of these will help with local search.

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How to successfully integrate data in a hybrid environment

CIO Business Intelligence

By harnessing real-time data for AI/ML models in the cloud while synchronizing changes with core transactional systems like mainframes, organizations can enhance their decision-making capabilities and drive business innovation.

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How Well-established Enterprises Can Achieve Innovation without Disruption

CIO Business Intelligence

The company worked incrementally, first by strengthening its market share through strategic acquisitions and then by adding multi-channel marketing as a business service. Today, Yellow Pages provides the same service as its first publication back in 1966 faster and better.

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Storm Clouds or Light Shower? Where the Cloud is Headed

Andrew White

The article than steps back in time and shows that in fact the main CSPs have historically targeted slightly different markets. When partnered, the marketing word ‘ecosystem’ is mentioned and so the paper does so in the right place. It’s what the market calls Infrastructure as a Service (IaaS). Where the Cloud Came From.

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Deciphering Value Points Of Salesforce Einstein Analytics With Big Data

Smart Data Collective

We have written extensively about the benefits of big data in marketing. Louis Columbus wrote a great article in Forbes about 10 ways big data is changing the marketing sector. The business services sector is expected to spend over $77 billion on big data in the near future.