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Why Businesses Should Use Machine Learning in 2023

Analytics Vidhya

Introduction In the words of Nick Bostrom, “Machine learning is the last invention that humanity will ever need to make.” Let’s start etymologically; machine learning (ML) is a subset of artificial intelligence (AI) that trains systems to apply specific solutions rather than providing the solution itself.

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How Data Integration and Machine Learning Improve Retention Marketing

Business Over Broadway

Reducing customer churn requires you to know two things: 1) which customers are about to churn and 2) which remedies will keep them from churning. In this paper, I show you how marketers can improve their customer retention efforts by 1) integrating disparate data silos and 2) employing machine learning predictive analytics.

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The Insights Beat: Save Your Data Strategy From A Nosedive

Srividya Sridharan

This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. (Jeremy Vale and Paolo Santamaria contributed to this post.) Is Your Data Strategy Lacking?

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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis. Descriptive analytics: Assessing historical trends, such as sales and revenue. Predictive analytics: Forecasting likely outcomes based on patterns and trends to facilitate proactive decision-making. JPMorgan Chase & Co.:

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An In-Depth View of Data Science

Domino Data Lab

They have enabled new cross-industry applications, such as in customer analytics and fraud detection. In fact, deep learning was first described theoretically in 1943. The most commonly used techniques today are under the umbrella of machine learning. None of these techniques are new.

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Voice Of The Attendee: Data & Analytics Strategy, AI/ML, CX And Growth

Srividya Sridharan

Over 300 data and analytics leaders will gather to share, learn and get inspired! It’s T minus two weeks to Forrester’s 2nd Data Strategy & Insights Forum in Austin, TX. For those of you who have already registered and planning to attend, you answered one key question during the registration process: What is your top […].

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Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

DataRobot Blog

In a world that is increasingly outcome-focused and platform-based, we have integrated strategy and predictive analytics to move at the speed of our clients’ decisions and established a scalable framework for uncovering and acting on insights in an organized, simple, and transparent operating model. Download Now.