Smart Data Collective

AUGUST 19, 2021

Businesses worldwide, especially SaaS businesses, have discovered that smart, measurable content marketing is the key to achieving their business goals. Analytics tools have goal tracking sections that help you define your goals and identify what you need to do to achieve such goals. How can analytics improve your content marketing?

Marketing 131

Marketing Analytics Measurement Optimization 131

AWS Big Data

APRIL 18, 2023

We partner directly with organizations that manage their own properties as well as third-party solution providers to provide comprehensive strategy and deployment support for Alexa devices and skills, making sure that they are ready for end-user customers. These metrics help our customers calculate the cost savings from using Alexa.

Dashboards 84

Dashboards ROI Visualization Metrics 84

Corinium

JUNE 6, 2019

A properly set framework will ensure quality, timeliness, scalability, consistency, and industrialization in measuring and driving the return on investment. Measure user adoption and engagement metrics to not just understand products take-up, but also to enhance the overall product propositions.

Insurance 250

Insurance Analytics Forecasting Deep Learning 250

Smart Data Collective

MARCH 14, 2022

In this article, we will cover what SaaS sales is, the SaaS cycle, choosing strategies and models, and how to measure the success of SaaS sales. Netflix uses sophisticated analytics tools to offer the best movie recommendations to their customers, which is how they captured the largest market share in the video streaming sector.

Modeling 97

Modeling Analytics Sales Key Performance Indicator 97

Business Over Broadway

SEPTEMBER 27, 2018

In this paper, I show you how marketers can improve their customer retention efforts by 1) integrating disparate data silos and 2) employing machine learning predictive analytics. Your marketing strategy is only as good as your ability to deliver measurable results. underspecified) due to omitted metrics.

Machine Learning 76

Machine Learning Data Integration Marketing Predictive Modeling 76

Occam's Razor

DECEMBER 20, 2010

The last blog post shared custom analytics reports that you can use to find amazing insights faster, enabling you to create a focused, truly data driven organization. You'll be able to download these segments and import them into your Google Analytics accounts and start using them right away! Web Analytics or WebTrends or.

Analytics 118

Analytics Reporting Measurement Data-driven 118

AWS Big Data

MARCH 26, 2024

In 2022, AWS commissioned a study conducted by the American Productivity and Quality Center (APQC) to quantify the Business Value of Customer 360. The following figure shows some of the metrics derived from the study. increase in customer lifetime value, 25.3% Organizations using C360 achieved 43.9%

Data Strategy 68

Data Strategy Strategy Data Warehouse Prescriptive Analytics 68