At a loss for data project ROI? Evaluate it like a product
CIO Business Intelligence
APRIL 18, 2022
Laney notes that a more recent Gartner study of chief data officer success found CDOs were 3.5 times more likely to achieve success in their role when they met data monetization initiatives, versus only 1.7 times more likely when they demonstrated ROI on their BI or data analytics investments.
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