Remove Data Architecture Remove Data Lake Remove Data Strategy Remove Marketing
article thumbnail

Modern Data Architecture for Telecommunications

Cloudera

But digital transformation programs are accelerating, services innovation around 5G is continuing apace, and results to the stock market have been robust. . Previously, there were three types of data structures in telco: . Entity data sets — i.e. marketing data lakes . The challenges.

article thumbnail

Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes. For example, you can use C360 to segment and create marketing campaigns that are more likely to resonate with specific groups of customers. faster time to market, and 19.1%

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What you don’t know about data management could kill your business

CIO Business Intelligence

But at the other end of the attention spectrum is data management, which all too frequently is perceived as being boring, tedious, the work of clerks and admins, and ridiculously expensive. Still, to truly create lasting value with data, organizations must develop data management mastery. Seven individuals raised their hands.

article thumbnail

SoftBank Selects Cloudera Data Platform to Leverage Customer Intelligence While Ensuring Data Security

Cloudera

The company also provides a variety of solutions for enterprises, including data centers, cloud, security, global, artificial intelligence (AI), IoT, and digital marketing services. Supporting Data Access to Achieve Data-Driven Innovation Due to the spread of COVID-19, demand for digital services has increased at SoftBank.

article thumbnail

Empowering data-driven excellence: How the Bluestone Data Platform embraced data mesh for success

AWS Big Data

To stay competitive and responsive to changing market dynamics, they decided to modernize their infrastructure. The following are the key components of the Bluestone Data Platform: Data mesh architecture – Bluestone adopted a data mesh architecture, a paradigm that distributes data ownership across different business units.

article thumbnail

Achieving Trusted AI in Manufacturing

Cloudera

With the ability of manufacturers to store a huge volume of historical data, AI can be applied in general business areas of any industry, like developing recommendations for marketing, supply chain optimization, and new product development. Develop a data strategy built on a robust data platform.

article thumbnail

Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

Data scientists will often perform data analysis tasks to understand a dataset or evaluate outcomes. Business users will also perform data analytics within business intelligence (BI) platforms for insight into current market conditions or probable decision-making outcomes.