IBM Big Data Hub

SEPTEMBER 6, 2023

AI marketing is the process of using AI capabilities like data collection, data-driven analysis, natural language processing (NLP) and machine learning (ML) to deliver customer insights and automate critical marketing decisions. What is AI marketing?

Marketing 85

Marketing Technology Advertising ROI 85

O'Reilly on Data

MARCH 31, 2020

This means that the AI products you build align with your existing business plans and strategies (or that your products are driving change in those plans and strategies), that they are delivering value to the business, and that they are delivered on time. AI product estimation strategies.

Management 332

Management Machine Learning Experimentation Metrics 332

IBM Big Data Hub

AUGUST 28, 2023

With nearly 5 billion users worldwide—more than 60% of the global population —social media platforms have become a vast source of data that businesses can leverage for improved customer satisfaction, better marketing strategies and faster overall business growth.

Data mining 57

Data mining Machine Learning Deep Learning Marketing 57

IBM Big Data Hub

FEBRUARY 14, 2024

Promote cross- and up-selling Recommendation engines use consumer behavior data and AI algorithms to help discover data trends to be used in the development of more effective up-selling and cross-selling strategies, resulting in more useful add-on recommendations for customers during checkout for online retailers.

Cost-Benefit 87

Cost-Benefit Insurance Unstructured Data Machine Learning 87

Domino Data Lab

MARCH 3, 2019

Then, when we received 11,400 responses, the next step became obvious to a duo of data scientists on the receiving end of that data collection. Over the past six months, Ben Lorica and I have conducted three surveys about “ABC” (AI, Big Data, Cloud) adoption in enterprise. One-fifth use reinforcement learning.

Data Science 49

Data Science Deep Learning Machine Learning Modeling 49

Domino Data Lab

JUNE 23, 2019

It used deep learning to build an automated question answering system and a knowledge base based on that information. It is like the Google knowledge graph with all those smart, intelligent cards and the ability to create your own cards out of your own data. People want to just dip their toes in and do a small sample project.

Management 110

Management Machine Learning Experimentation Metrics 110