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Digital Marketing & Analytics: Five Deadly Myths De-mythified!

Occam's Razor

Along the way, rather than over-indexing on a data obsession before everything, use data as an aid to keep getting smarter. For how to go about this, use the wonderful Analytics Ladder of Awesomeness. It is an undeniable fact of life that mobile phones have become the platform we use the most when it comes to digital.