Rocket-Powered Data Science

JULY 19, 2023

I recently saw an informal online survey that asked users which types of data (tabular, text, images, or “other”) are being used in their organization’s analytics applications. The results showed that (among those surveyed) approximately 90% of enterprise analytics applications are being built on tabular data.

Data-driven 186

Data-driven Enterprise Analytics Machine Learning 186

datapine

SEPTEMBER 29, 2022

1) What Is Data Quality Management? 4) Data Quality Best Practices. 5) How Do You Measure Data Quality? 6) Data Quality Metrics Examples. 7) Data Quality Control: Use Case. 8) The Consequences Of Bad Data Quality. 9) 3 Sources Of Low-Quality Data. 10) Data Quality Solutions: Key Attributes.

Data Quality 241

Data Quality Metrics Data-driven Management 241

Smart Data Collective

JULY 26, 2023

Big data has become an invaluable aspect to most modern businesses. Nevertheless, many companies have been reluctant to Harvard Business Review reports that only 30% of businesses have a data strategy. However, companies with data strategies are far more successful than those without.

Data-driven 74

Data-driven Management Sales Big Data 74

Smart Data Collective

DECEMBER 22, 2020

Data-driven business ideas are becoming more important than ever. A growing number of companies have found that big data is the key to reaching more customers. One of the most important benefits of big data in business is with marketing. We previously touched on a number of ways companies use big data for their marketing.

Data-driven 121

Data-driven Sales Advertising Big Data 121

Smart Data Collective

NOVEMBER 1, 2021

Big data technology has become a very important aspect of modern retail. Countless retailers are finding ways to leverage big data to gain a greater competitive edge, market more effectively to customers and improve the in-store experience. One of the ways that data-driven businesses use QR codes is with social media marketing.

Data-driven 115

Data-driven Advertising Big Data Marketing 115

Smart Data Collective

JULY 4, 2022

Big data has led to some major changes in the field of education. You should pay close attention to developments in big data in academia. How is Big Data Affecting the State of Education? Big data has been especially influential in the field of education. Keep reading to learn more.

Data-driven 128

Data-driven Big Data Interactive Recreation/Entertainment 128

Smart Data Collective

JUNE 4, 2021

A data-driven email marketing strategy is paramount for businesses to survive in such a competitive landscape. However, in order to achieve that success and increase your emails’ effectiveness, it is imperative to create more targeted, specific, and data-driven emails to boost sales and traffic simultaneously.

Marketing 126

Marketing Strategy Data-driven Advertising 126

Smart Data Collective

MARCH 25, 2021

Business reporting has been around for a long time but the tools and techniques of business intelligence have refined over time and now with the recent popularity of data driven business approach, data has been identified as the most valuable asset of a business and data analytics and reporting has finally found a key place in the business world.

Data-driven 126

Data-driven Analytics Business Intelligence Dashboards 126

IBM Big Data Hub

SEPTEMBER 6, 2023

According to the IBM survey, when CMOs were asked what they thought the primary challenges were in adopting generative AI, they listed three top concerns: managing the complexity of implementation, building the data set and brand and intellectual property (IP) risk. With the right generative AI strategy, marketers can mitigate these concerns.

Marketing 122

Marketing Strategy B2B Cost-Benefit 122

IBM Big Data Hub

MARCH 29, 2024

An effective customer retention strategy should support the company to maintain a healthy stable of loyal customers and bring in new customers. Steps to create an effective customer retention strategy Effective customer retention strategies begin the moment a first-time customer makes a purchase.

Strategy 65

Strategy Cost-Benefit Key Performance Indicator Marketing 65

CIO Business Intelligence

AUGUST 1, 2023

But we don’t necessarily see this with AI-driven models, in which the return on scale can continue to climb to previously unheard-of levels. The easiest decision at the intersection of business and technology strategy you will ever need to make about AI is to commit to ensuring your tech stack will never constrain the scale you can achieve.

Strategy 52

Strategy Data-driven Interactive Uncertainty 52

Smart Data Collective

FEBRUARY 4, 2021

Big data has been instrumental in keeping the pandemic in check. Organizations and governments around the world are using big data technology to track the spread of Covid-19 and find better solutions to keep it in check. However, big data will continue to affect our lives long after the pandemic has subsided.

Data-driven 69

Data-driven Marketing Strategy Big Data 69

CIO Business Intelligence

FEBRUARY 14, 2023

By George Trujillo, Principal Data Strategist, DataStax Increased operational efficiencies at airports. To succeed with real-time AI, data ecosystems need to excel at handling fast-moving streams of events, operational data, and machine learning models to leverage insights and automate decision-making.

Data Strategy 116

Data Strategy Strategy Machine Learning Data-driven 116

Cloudera

AUGUST 30, 2022

Data-fuelled innovation requires a pragmatic strategy. This blog lays out some steps to help you incrementally advance efforts to be a more data-driven, customer-centric organization. Financial service providers face growing expectations to make interactions more relevant and timelier. Embrace incremental progress.

Strategy 101

Strategy Data Strategy ROI Cost-Benefit 101

Smart Data Collective

AUGUST 4, 2022

A growing number of businesses are discovering the importance of big data. Thirty-two percent of businesses have a formal data strategy and this number is rising year after year. Unfortunately, they often have to deal with a variety of challenges when they manage their data. One of them is knowing how to backup your data.

Data-driven 112

Data-driven Sales Big Data Dashboards 112

Smart Data Collective

OCTOBER 15, 2021

We have talked about the benefits of using big data in web design. One of the most important benefits of data analytics is improving user experience. Jenny Booth highlighted this in her post Data-informed design: Getting started with UX analytics. Big Data is Crucial for Improving Online User Experience.

Data-driven 125

Data-driven Advertising Big Data Optimization 125

Cloudera

AUGUST 6, 2021

This landscape is one that presents opportunities for a modern data-driven organization to thrive. At the nucleus of such an organization is the practice of accelerating time to insights, using data to make better business decisions at all levels and roles. Today, interactions with a brand spans omnichannel touchpoints.

Data-driven 103

Data-driven B2B Data Strategy Strategy 103

Smart Data Collective

AUGUST 19, 2023

Big data technology has significantly improved the ROI of modern marketing strategies. There are many ways that brands can use AI and data analytics to expand their reach, which includes using Roblox games. Back in February, we talked about some of the ways that data analytics has shaped the gaming industry.

Data-driven 56

Data-driven Interactive Recreation/Entertainment Big Data 56

Smart Data Collective

APRIL 4, 2021

Data-driven marketing has become the norm in almost every industry. Companies have found that big data can significantly improve the ROI of modern marketing campaigns. However, they must use the right technology to get the most out of their big data initiatives. Two of the best are Salesforce Automation System and CRMs.

Data-driven 94

Data-driven Marketing B2B Big Data 94

Smart Data Collective

NOVEMBER 18, 2021

Big data is no longer a luxury for businesses. In the information, there are companies with big data strategies and those that fall behind. Big data and business intelligence are essential. However, the success of a big data strategy relies on its implementation. This is where big data comes into play.

Data Strategy 128

Data Strategy B2B Strategy Big Data 128

Smart Data Collective

MAY 4, 2021

With most businesses investing more heavily data-driven, digital marketing strategies recent years, it’s important to stay ahead of your competitors. With a good email marketing strategy in place, you are likely to be more successful. Big data has become incredibly important for the future of email marketing.

Marketing 103

Marketing Strategy Optimization Data Analytics 103

Smart Data Collective

APRIL 3, 2022

More companies than ever are investing in big data. However, many feel that their data strategies are not proving to be effective. According to a report by VentureBeat, only 13% of companies feel that their data strategies are providing the results they are looking for. Keep It Short and Simple.

Data Strategy 97

Data Strategy Strategy Data-driven Big Data 97

Smart Data Collective

OCTOBER 21, 2020

The concept of email marketing predates the big data phenomenon by at least 20 years. However, data-driven insights have clearly played a profound role in the future of email marketing. Companies need to find new ways to use big data to embrace new email strategies. The Evolution of Email in the Age of Big Data.

Data-driven 82

Data-driven Big Data Metrics Machine Learning 82

IBM Big Data Hub

NOVEMBER 30, 2023

Talent acquisition refers to the ongoing strategy and process an organization and its HR department uses to source, attract, evaluate, hire and retain the highly-qualified new employees it needs to grow. A well-crafted talent acquisition strategy has become a critical component for organizations seeking to secure a competitive edge.

Strategy 69

Strategy Cost-Benefit Consulting Data-driven 69

Smart Data Collective

OCTOBER 2, 2019

According to a recent Adobe report , marketers have identified data-driven marketing as the most important business opportunity for 2019. That clearly indicates the importance that marketers give to data and why you should too. If your marketing initiatives are backed by data, they will have much higher success rates.

Data-driven 89

Data-driven Marketing Testing Optimization 89

Smart Data Collective

JANUARY 6, 2021

Big data is central to financial management. The market for financial data analytics is expected to reach $10 billion by 2025. One of the biggest uses of big data in finance relates to accounts receivable management. Fortunately, new advances in data technology have made accounts receivable management easier than ever.

Data-driven 96

Data-driven Management Big Data Predictive Analytics 96

CIO Business Intelligence

JULY 31, 2023

They note, too, that CIOs — being top technologists within their organizations — will be running point on those concerns as companies establish their gen AI strategies. Here’s a rundown of the top 20 issues shaping gen AI strategies today. says CIOs should apply agile processes to their gen AI strategy. It’s not a hammer.

Strategy 98

Strategy Risk Enterprise Risk Management 98

Smart Data Collective

JUNE 17, 2021

Big data is becoming very important for companies all over the world. They need to make sure that they utilize their data wisely, because it is one of the most important assets at their disposal. There are a lot of things that companies need to take into consideration when managing their data.

Data Processing 90

Data Processing Data-driven Big Data Advertising 90

TDAN

JANUARY 31, 2023

As customer service continues to be a top priority for businesses, data has become a crucial aspect of improving the way they interact with their customers. By utilizing CRM software and call center software, companies are able to easily access and analyze customer data to provide a personalized experience.

Data-driven 52

Data-driven Interactive Software Data Strategy 52

Smart Data Collective

MARCH 3, 2022

There is no question that data has become a valuable asset to almost every organization. Companies use big data to optimize their marketing strategies, maintain better relationships with their customers, manage their financial strategies and improve human resources capabilities. Advantages of in-house IT.

Strategy 113

Strategy Management Cost-Benefit Data Processing 113

IBM Big Data Hub

FEBRUARY 23, 2024

The emergence of NLG has dramatically improved the quality of automated customer service tools, making interactions more pleasant for users, and reducing reliance on human agents for routine inquiries. DL models can improve over time through further training and exposure to more data.

Enterprise 106

Enterprise Interactive Data-driven Key Performance Indicator 106

Smart Data Collective

JUNE 5, 2021

Marketers can also use AI technology to improve their SEO strategy. You can use a number of new tools that rely on data analytics to improve your strategy. You can also see data regarding how many searches are done during typical money and how competitive each result is to rank for. Image: ShoutMeLoud ).

Strategy 137

Strategy Marketing Data-driven Machine Learning 137

Smart Data Collective

AUGUST 9, 2021

Many companies refer to themselves as data-driven organizations. Unfortunately, not all of these companies use data analytics strategically enough to thrive. In order to become an effective data-driven business, it is necessary to understand what types of data to focus on. Communication at the Core.

Data-driven 61

Data-driven Big Data Analytics Technologies Data Analytics 61

CIO Business Intelligence

JANUARY 22, 2024

AI-driven technology is not just a side project anymore. According to a recent analysis by EXL, a leading data analytics and digital solutions company, healthcare organizations that embrace generative AI will dramatically lower administration costs, significantly reduce provider abrasion, and improve member satisfaction.

Cost-Benefit 105

Cost-Benefit Digital Transformation Data-driven Interactive 105

Smart Data Collective

SEPTEMBER 20, 2021

It’s also a discipline that involves massive amounts of data. Utilizing this data to drive decisions and others elements of the overall marketing plan is what inevitably takes up the most time – even more so than crafting the emails themselves. Performance Monitoring. Naturally, knowing this information is merely part of the job.

Marketing 117

Marketing Strategy Data Analytics Analytics 117

IBM Big Data Hub

JANUARY 19, 2024

The future of customer experience (CX) is more : more data, more technology, more surprising and delighting. It’s also more pressure to retain those customers, whether those interactions happen online or in-store. Organizations can better personalize at scale using data.

Data-driven 94

Data-driven Consulting Interactive Data Lake 94

datapine

JUNE 15, 2023

These analytical tools allow decision-makers to get a sense of their performance in a number of areas and extract valuable insights to inform their future strategies and boost growth. In the past, these reports were used after a month or even a year since the data being displayed was generated.

Reporting 207

Reporting Cost-Benefit Dashboards Sales 207