datapine

OCTOBER 30, 2019

Historically, the terms data report or business report haven’t got the crowds excited. Data reports have always been important for businesses. The business intelligence industry has been revolutionized over the past decade and data reports are in on the fun. What Is A Data Report?

Reporting 127

Reporting Visualization Dashboards KPI 127

datapine

DECEMBER 28, 2021

Statistics are infamous for their ability and potential to exist as misleading and bad data. Exclusive Bonus Content: Download Our Free Data Integrity Checklist. Get our free checklist on ensuring data collection and analysis integrity! Chaffetz’s numbers via a comparison with Planned Parenthood’s own annual reports.

Statistics 363

Statistics Advertising Visualization Data mining 363

datapine

AUGUST 29, 2022

The saying “knowledge is power” has never been more relevant, thanks to the widespread commercial use of big data and data analytics. The rate at which data is generated has increased exponentially in recent years. Companies, both big and small, are seeking the finest ways to leverage their data into a competitive advantage.

Big Data 263

Big Data Data Analytics Analytics Data mining 263

Ontotext

JANUARY 26, 2023

In today’s world, we increasingly interact with the environment around us through data. This might include a range of tasks such as searching weather conditions on an app, looking at the temperature at home, reviewing electricity usage on a dedicated web platform, all the way to managing and utilizing data in a professional system at work.

Interactive 52

Interactive Metadata Data Integration Data-driven 52

Occam's Razor

APRIL 30, 2018

Geico purchases every kind of ad: TV spots, radio ads, billboards (OOH), digital displays (video, online,– social media), print (magazines, newspaper, your cousin's Christmas letter), and so much more. Can we test different spending levels in that market? Self-reported feelings are wonderful. Was that a great ad?

Advertising 117

Advertising Metrics Measurement Insurance 117

Occam's Razor

SEPTEMBER 19, 2011

Then they isolated regions of the country (by city, zip, state, dma pick your fave) into test and control regions. People in the test regions will participate in our hypothesis testing. It is also important to point out that I am keeping the data simple purely to keep communication of the story straightforward.

Measurement 119

Measurement Advertising Testing Marketing 119

Occam's Razor

JUNE 1, 2010

The world of the intertubes should be a lot more data driven and awe-sexy than it really is. My choice was the above thought, faith & data. Or for that matter magazines or newspapers or radio. We continue to use faith rather than data to make decisions on $120 Billion (!!) Surprising at so many levels right?

Marketing 92

Marketing Measurement Advertising Metrics 92