Smart Data Collective

JULY 4, 2022

Big data has led to some major changes in the field of education. You should pay close attention to developments in big data in academia. How is Big Data Affecting the State of Education? Big data has been especially influential in the field of education. Big Data is Changing the Future of Education.

Data-driven 126

Data-driven Big Data Interactive Recreation/Entertainment 126

Jet Global

FEBRUARY 18, 2020

Gary Melling is the President and CEO of Acquired Insights, a firm that designs customized AI applications and tech-driven strategic initiatives. We hear about companies becoming “data-driven.” What’s distinct about working with digital data compared to the insights of the past? How can they leverage their data?

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Data-driven Machine Learning Cost-Benefit ROI 64

Smart Data Collective

APRIL 1, 2021

The technological advancements have left no excuse for brands to justify the lack of customer data collection. This data, in return, enables them to carve out specialized marketing campaigns targeting the right audience. Now marketers can capture data at almost every stage of the buying decision.

Big Data 109

Big Data Marketing Data-driven ROI 109

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. So to imply the ROI in Step 4 is sub-optimal. From the data presented, there is no way to tell if the Facebook campaign worked or not. Our sections are: #1: Facebook Advertising/Marketing ROI Challenge: You're Thinking Wrong. #2:

Advertising 165

Advertising ROI Metrics Marketing 165

Smart Data Collective

JANUARY 26, 2022

A recent survey found that 64% of marketers reported that data-driven marketing strategies are more important than ever. One of the biggest reasons big data is so useful is that it helps supplement AI technology. A growing number of companies are turning to YouTube to maximize the ROI of their marketing efforts.

Data-driven 89

Data-driven Marketing Visualization Recreation/Entertainment 89

bridgei2i

OCTOBER 7, 2019

BRIDGEpersona: Personalization at scale for better ROI. BRIDGEfunnel was awarded ‘'Best Machine Learning/Artificial Intelligence Implementation” by Analytics India Magazine at its 3-day signature event CYPHER 2019 in September. Here’s a roundup of an eventful and exciting quarter at BRIDGEi2i: Solution spotlight. Learn More.

Contextual Data 40

Contextual Data Consulting ROI Enterprise 40

datapine

AUGUST 21, 2019

The question and answer we included come from an actual interview that Fortune magazine did with billionaire Tilman Fertitta. If all you kept track of was customer lifetime value and customer acquisition cost, you could see a lot of important data about your business. Download our free executive summary and boost your sales strategy!

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Sales Dashboards KPI Visualization 235