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How smava makes loans transparent and affordable using Amazon Redshift Serverless

AWS Big Data

smava believes in and takes advantage of data-driven decisions in order to become the market leader. The Data Platform team is responsible for supporting data-driven decisions at smava by providing data products across all departments and branches of the company.

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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes. For example, you can use C360 to segment and create marketing campaigns that are more likely to resonate with specific groups of customers. faster time to market, and 19.1%

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Top 15 data management platforms available today

CIO Business Intelligence

Deploying a DMP can be a great way for companies to navigate a business world dominated by data, and these platforms have become the lifeblood of digital marketing today. In these instances, data feeds come largely from advertising channels, and the reports they generate are designed to help marketers spend wisely.

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Top 15 data management platforms

CIO Business Intelligence

Lately, however, the term has been adopted by marketing teams, and many of the data management platforms vendors currently offer are tuned to their needs. In these instances, data feeds come largely from various advertising channels, and the reports they generate are designed to help marketers spend wisely.

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Power enterprise-grade Data Vaults with Amazon Redshift – Part 2

AWS Big Data

Amazon Redshift is a popular cloud data warehouse, offering a fully managed cloud-based service that seamlessly integrates with an organization’s Amazon Simple Storage Service (Amazon S3) data lake, real-time streams, machine learning (ML) workflows, transactional workflows, and much more—all while providing up to 7.9x

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The Top Three Entangled Trends in Data Architectures: Data Mesh, Data Fabric, and Hybrid Architectures

Cloudera

This team or domain expert will be responsible for the data produced by the team. The data itself is then treated as a product. The data product is not just the data itself, but a bunch of metadata that surrounds it — the simple stuff like schema is a given. Data fabric defined. What is a data mesh contract?

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What is Data Mapping?

Jet Global

Data Integration Data integration is the process of connecting data from one system to another, such as when synchronizing customer data between marketing and sales platforms. This includes cleaning, aggregating, enriching, and restructuring data to fit the desired format.