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What Data Metrics Should Be Incorporated Into a Marketing Dashboard?

Smart Data Collective

However, the question they have to ask is how they can evaluate their marketing efforts, whether social, digital, email, or even PR. It is no longer safe to indulge in guesswork about marketing strategies. In this article, we will discuss what l needs to be included in marketing reporting dashboards.

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Mastering BI Dashboard Tools: Your Essential Guide

FineReport

Integrated with diverse data sources, they empower users to analyze data directly within the dashboard interface, democratizing data analytics for both technical and non-technical users. Dashboards offer immediate visualizations and interactivity, while reports provide in-depth insights that require thorough examination.

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Introduction To The Basic Business Intelligence Concepts

datapine

A host of business intelligence concepts are executed through intuitive, interactive tools and dashboards – a centralized space that provides the ability to drill down into your data with ease. But more on that later. Next up, let’s consider how business intelligence concepts relate to the inner workings of the human brain.

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Winning With Data: Say No To Insights, Yes To Out-of-sights!

Occam's Razor

In our world – marketing research and analytics – that word has come to represent data puking. It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. You are explaining the performance. In the 807,150 (!) Go for insights! The Problem.

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Multi-Touch Attribution: The Marketer’s Secret Weapon to Make Smarter, Data-Driven Decisions

Sisense

As a marketer, attribution is one of the most important challenges you face today in a multi-channel world. Your customers interact with multiple campaigns: They start with a TV ad, see a Facebook ad, see a Google Ad two days later, discover an SEO-driven blog article, and finally click on an email discount offer to make a purchase.

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

Therefore, you need sophisticated customer analytics to analyze complex customer behavior. This article will go over the concept of customer service analytics and some of the uses and advantages it could provide to a business. Performance Evaluation. Customer Journey Analytics.