Occam's Razor

JANUARY 12, 2015

At the core of everything you will do in digital analytics is the concept of metrics. How do you define a metric: It is simply a number. Your digital analytics tools are full of metrics. Helpful post: Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies.]. Now you have your foundation, metrics and KPIs.

Analytics 150

Analytics Slice and Dice KPI Metrics 150

The Unofficial Google Data Science Blog

JULY 18, 2023

E ven after we account for disagreement, human ratings may not measure exactly what we want to measure. Researchers and practitioners have been using human-labeled data for many years, trying to understand all sorts of abstract concepts that we could not measure otherwise. That’s the focus of this blog post.

Measurement 52

Measurement Metrics Uncertainty Slice and Dice 52

Occam's Razor

APRIL 13, 2015

You can simply click on either one of the two above and see the valuable-drilldown view… All the standard Acquisition, Behavior and Outcome metrics you are used to can be leveraged to identify valuable segments. A lot on that is in this post for Super Analysis Ninjas: Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models.

Analytics 155

Analytics Reporting Metrics Slice and Dice 155

CIO Business Intelligence

OCTOBER 19, 2023

With Power BI, you can pull data from almost any data source and create dashboards that track the metrics you care about the most. What-if parameters also create calculated measures you can reference elsewhere. Integrate with Office If your users prefer to slice and dice with Pivot tables, Power BI data can also be used in Excel.

Slice and Dice 119

Slice and Dice Scorecard Metrics Visualization 119

datapine

FEBRUARY 4, 2020

Management thinker Peter Drucker once stated, “if you can’t measure it, you can’t improve it” – and he couldn’t be more right. Structure your metrics. As with any report you might need to create, structuring and implementing metrics that will tell an interesting and educational data-story is crucial in our digital age.

Reporting 280

Reporting Marketing Advertising Metrics 280

Occam's Razor

FEBRUARY 10, 2016

I can report on pageviews and bounce rates and sessions and all the other lovely metrics we normally obsess about. Now, all those other metrics suddenly have a purpose and context. This implies that all that work, at best, solves for a local maxima – and with a short-term mental model. Were they all wasted visits?

Analytics 80

Analytics Metrics Key Performance Indicator Slice and Dice 80

Occam's Razor

JULY 15, 2014

It also handy explanations of the metrics, with key context where necessary. They should get a handful of numbers/charts (ideally identified upfront by the Digital Marketing and Measurement Model – DMMM) and they should get your brain in a box. It provides a brief snapshot of the entire business. digital performance.

Dashboards 159

Dashboards Key Performance Indicator Snapshot Slice and Dice 159