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The Complete Digital Analytics Ecosystem: How To Win Big

Occam's Razor

Helpful post: You Are What You Measure, So Choose Your KPIs (Incentives) Wisely! ]. As we develop more sophistication to our measurement, they'll morph from being attributes of a Visitor to those of a Person. You need to slice! You need to dice! Repeat after me: Slice, dice, drill!! Definition?

Analytics 150
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Measuring Validity and Reliability of Human Ratings

The Unofficial Google Data Science Blog

E ven after we account for disagreement, human ratings may not measure exactly what we want to measure. Researchers and practitioners have been using human-labeled data for many years, trying to understand all sorts of abstract concepts that we could not measure otherwise. That’s the focus of this blog post.

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13 power tips for Microsoft Power BI

CIO Business Intelligence

What-if parameters also create calculated measures you can reference elsewhere. You can even use large language models (LLMs) to explain features in a Power BI dataset, including easy-to-understand descriptions of complex DAX queries so less experienced users can take advantage of them.

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You Cannot Get to the Moon on a Bike!

Ontotext

In Computer Science, we are trained to use the Okham razor – the simplest model of reality that can get the job done is the best one. Limiting growth by (data integration) complexity Most operational IT systems in an enterprise have been developed to serve a single business function and they use the simplest possible model for this.

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Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

Occam's Razor

If you are a content site, this means the ability to slice and dice your data by author names, content type, subscribers and free-loaders, commentators and non-commentators, and so much more to bring a new layer of insights. For example, you are just getting going to the complex world of custom attribution modeling.

Analytics 155
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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

Management thinker Peter Drucker once stated, “if you can’t measure it, you can’t improve it” – and he couldn’t be more right. If it has been optimized for SEO though, you shouldn’t stop measuring it after the first week, as it needs a couple of months to reach its “cruising traffic”, and you can get several thousands of monthly visits.

Reporting 280
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Blending Art and Science: Using Data to Forecast and Manage Your Sales Pipeline

Sisense

Best practice blends the application of advanced data models with the experience, intuition and knowledge of sales management, to deeply understand the sales pipeline. In this blog, we share some ideas of how to best use data to manage sales pipelines and have access to the fundamental data models that enable this process.

Sales 91