Occam's Razor

DECEMBER 12, 2011

I am going to attempt to significantly simply your life by recommending the critical few metrics you should use to analyze performance of your digital marketing campaigns and website. Recommend metrics / KPIs you can use based on the size of your company. Best Metrics / KPIs for Small Business Websites. Obsess about this metric.

Metrics 151

Metrics Key Performance Indicator Measurement Optimization 151

IBM Big Data Hub

DECEMBER 4, 2023

With careful planning and solid organizational strategy, businesses of any size can take advantage of Oracle’s unique cloud solutions , reducing costs and streamlining operations. This phase of planning also covers projected project milestones and well-defined metrics for the system once it goes live.

Testing 77

Testing Consulting Digital Transformation Cost-Benefit 77

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). Position 2 was established in 2006 in Silicon Valley and has a clientele spanning American Express, Lenovo, Fujitsu, and Thales.

Marketing 52

Marketing Dashboards Advertising ROI 52

CIO Business Intelligence

AUGUST 12, 2022

Formed from the merger of Thermo Electron and Fisher Scientific in 2006, Thermo Fisher Scientific is one of the world’s largest suppliers of scientific instruments, reagents, and services, with more than 130,000 employees worldwide. Since 2006, it has grown with additional mergers and acquisitions, including Life Technologies Corp.

IT 105

IT Data Lake Sales Interactive 105

Alation

OCTOBER 12, 2022

From product development to customer satisfaction, nearly every aspect of a business uses data and analytics to measure success and define strategies. These terms that cannot aggregate, like a percentage, are often called non-aggregatable metrics. With quantitative data, numbers offer objective metrics.

Statistics 52

Statistics Sales Testing Marketing 52

Occam's Razor

APRIL 21, 2014

We will cover questions in four areas: business/strategy challenges, analytics/technical challenges, career/self-development questions and rampant speculation. Business/Strategy Challenges. Strategy one… Prioritize by where you will make money for your client quickly. strategies). Let's do this! Glenn Walker.

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Jet Global

NOVEMBER 23, 2020

The CFO Leadership Council was founded in 2006 as a gathering place for financial executives to network in a comfortable environment. This strategy will help cut costs and give you a competitive edge against your rivals. Their podcast, Inside the Strategy Room, dives into strategies used by corporations to stay competitive.

KPI 52

KPI Finance Dashboards Data Processing 52

AWS Big Data

FEBRUARY 2, 2023

Since its launch in 2006, Amazon Simple Storage Service (Amazon S3) has experienced major growth, supporting multiple use cases such as hosting websites, creating data lakes, serving as object storage for consumer applications, storing logs, and archiving data. Saiteja Pudi is a Solutions Architect at AWS, based in Dallas, Tx.

Reporting 83

Reporting Data Lake Management Optimization 83

Occam's Razor

MARCH 22, 2011

Thanks to your clever micro-conversion and re-targeting strategy! It is critical to have a robust re-targeting strategy (as in our case above). And that is exactly the problem when you present conversion rates (also pathetically low on every single website on the planet) and other such metrics. Lessons: 1. They might ask: 1.

Measurement 87

Measurement Metrics Advertising Marketing 87

Occam's Razor

FEBRUARY 7, 2011

But each keyword gets "credit" for other metrics. Parleo_ Q : what is most superficially tempting metric that is almost never worth worrying about? See #1 in this post from 2006: Competitive Intelligence Analysis: Metrics, Tips & Best Practices. Geruza: What is the best tool for a web analyst?

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94

Occam's Razor

FEBRUARY 9, 2015

When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! My first blog post on the topic of CIA was on 14th Aug 2006! Traffic Trends Key Metrics Analysis. Social Strategy Effectiveness. Onsite Behavior Key Metrics Analysis.

Metrics 155

Metrics Reporting IT Advertising 155