Occam's Razor

SEPTEMBER 24, 2012

This audience is immensely attractive to Brands and Marketers around the world. A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. Completely ignore the question of whether Facebook works (for many, many, many companies it is a very effective marketing channel). Gets more Likes. It was huge.

Advertising 165

Advertising ROI Metrics Marketing 165

Occam's Razor

APRIL 25, 2011

and meet many many many executives and hear about their digital marketing strategies, challenges and outcomes. But maybe the issue is that you (and the Marketers and Leaders. Not spending 15% of your Marketing budget, every month, on experimenting with new techniques / channels / ideas. This post is to solve that problem.

Marketing 126

Marketing Measurement Metrics Testing 126

datapine

APRIL 15, 2020

Your Chance: Want to test an agile business intelligence solution? In essence, these processes are divided into smaller sections but have the same goal: to help companies, small businesses and large enterprises alike, adapt quickly to business goals and ever-changing market circumstances. Without further ado, let’s begin.

Business Intelligence 276

Business Intelligence Analytics Testing Dashboards 276

Domino Data Lab

MARCH 3, 2019

After a data science conference, our marketing group wanted to follow-up by surveying 300 attendees from industry. I’m here mostly to provide McLuhan quotes and test the patience of our copy editors with hella Californian colloquialisms. Surveying ABC adoption in enterprise. When life gives you lemons, make limoncello.” Or something.

Data Science 49

Data Science Deep Learning Machine Learning Modeling 49

Occam's Razor

NOVEMBER 2, 2015

if yes, what should your content (and marketing) strategy be. Higher Order Bits: Human vs. Business, Success KPIs, S-T-D-C Framework, MoR Test. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. It covers, content, marketing and measurement. Facebook for Businesses.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167