Domino Data Lab

APRIL 3, 2019

Given those two, plus SQL gaining eminence as a database strategy, a decidedly relational picture coalesced throughout the decade. Network security mushrooms with VPNs, IDS , gateways, various bump-in-the-wire solutions, SIMS tying all the anti-intrusion measures within the perimeter together, and so on. credit cards).

Data Governance 84

Data Governance Machine Learning Metadata Big Data 84

The Unofficial Google Data Science Blog

JUNE 30, 2016

A naïve way to solve this problem would be to compare the proportion of buyers between the exposed and unexposed groups, using a simple test for equality of means. In fact, Hainmueller (2012) show that entropy balancing is equivalent to estimating the weights as a log-linear model of the covariate functions $c_j(X)$.

Statistics 44

Statistics Optimization Modeling Experimentation 44

The Unofficial Google Data Science Blog

APRIL 23, 2024

the weight given to Likes in our video recommendation algorithm) while $Y$ is a vector of outcome measures such as different metrics of user experience (e.g., Taking measurements at parameter settings further from control parameter settings leads to a lower variance estimate of the slope of the line relating the metric to the parameter.

Experimentation 52

Experimentation Optimization Uncertainty Metrics 52

Cloudera

NOVEMBER 17, 2021

There’s recognition that it’s nearly impossible to find the unicorn data scientist that was the apple of every CEO’s eye in 2012. TensorBoard is a tool that provides the measurements and visualizations needed to help inspect, debug, and iterate during the machine learning workflow. Today, the sexy is starting to lose its shine.

Machine Learning 121

Machine Learning Visualization Data Science Metrics 121

Occam's Razor

DECEMBER 3, 2012

But a robust digital marketing strategy for medium- or large-sized businesses encompasses so much more. What is a good way to self-identify gaps in strategy, to discover the mistakes that might be making your strategy sub-optimal? Is Your Digital Strategy Magnificent? Reality, as is its wont, is much more complex.

Marketing 147

Marketing Advertising Strategy Optimization 147

DataRobot Blog

APRIL 4, 2022

MMM stands for Marketing Mix Model and it is one of the oldest and most well-established techniques to measure the sales impact of marketing activity statistically. It is pretty obvious to a data scientist that the only way one can measure the effect of an event is by knowing which events are happening at what time. What is MMM?

Machine Learning 52

Machine Learning Sales Measurement ROI 52

Occam's Razor

JANUARY 10, 2011

10% of your time should be spent in implementing tools, not 15 months with an eye towards analysis in the middle of 2012. Use Kissmetrics or 4Q and measure primary purpose by task completion. I can't measure if the person voted. I can measure that they came. I can measure that they signed up for a lead.

Analytics 120

Analytics Measurement Data-driven Optimization 120

Domino Data Lab

AUGUST 8, 2019

Their approach is to bombard “organoid” mini brains living in vats with potential cancer meds, to measure the meds’ relative effects. Then rethink your hiring strategies w.r.t. Have you run any A/B tests yet or written a one-pager describing a Minimum Viable Product?”. Or something. Nothing Spreads Like Fear”. The best words.

Data Science 71

Data Science Machine Learning Data Governance Statistics 71

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

Yet when we use these tools to explore data and look for anomalies or interesting features, we are implicitly formulating and testing hypotheses after we have observed the outcomes. We must correct for multiple hypothesis tests. In addition to the issues above, does the conclusion pass the smell test?

Experimentation 61

Experimentation Testing Statistics Metrics 61

datapine

MAY 17, 2021

Businesses can benefit from improved data driven decision making as well as enhanced business processes and models and share insights across departments more fluently while propelling intelligent business strategies. Your Chance: Want to test a professional data discovery tool for free? We offer a 14 day free trial.

Visualization 161

Visualization Data-driven Business Intelligence Metrics 161