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Data-driven 2021: Predictions for a new year in data, analytics and AI

DataKitchen

The post Data-driven 2021: Predictions for a new year in data, analytics and AI first appeared on DataKitchen.

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4 Data Analytics Tools That Will Revolutionize Marketing In 2021

Smart Data Collective

Data analytics is at the forefront of the modern marketing movement. Companies need to use big data technology to effectively identify their target audience and reliably reach them. Big data should be leveraged to execute any GTM campaign. How Can Data Play an Important Role in GTM? Let’s begin.

Marketing 107
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6 Key Data Analytics Metrics Website to Track for 2021

Smart Data Collective

Data analytics have led to a number of major changes in the field of website management and digital marketing. Although data analytics tools have offered a number of opportunities and benefits for business owners relying on their websites to reach new audiences, many of them don’t know how to use them effectively.

Metrics 129
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5 Reasons Data-Driven SEO Agencies Are the Future

Smart Data Collective

Data analytics is undoubtedly the future of the marketing profession. billion on marketing analytics in 2021 and that figure is likely to reach $14.3 Big data technology has led to tremendous changes in the marketing realm in recent years. Businesses spent $3.9 billion by 2031.

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Data Analytics is Very Valuable for Companies Improving their Cultures

Smart Data Collective

Data analytics technology is rapidly becoming a more integral part of many company cultures. According to the 2021 State of Data Maturity Report, 32% of companies have formal data strategies. Data analytics serves many different purposes. Using Data Analytics Can Help Create a Better Company Culture.

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2021 Data/AI Salary Survey

O'Reilly on Data

In June 2021, we asked the recipients of our Data & AI Newsletter to respond to a survey about compensation. The average salary for data and AI professionals who responded to the survey was $146,000. We didn’t use the data from these respondents; in practice, discarding this data had no effect on the results.

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Mini Guide to Utilizing Data Analytics in Email Marketing

Smart Data Collective

Data analytics has been a very important aspect of modern marketing strategies. A growing number of companies are using data analytics to reach customers through virtually every channel, including email. Email marketing is even more effective for companies that know how to use data analytics to get the most out of it.

Marketing 144