Srividya Sridharan

JUNE 12, 2019

This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. Is Your Data Strategy Lacking? Time To Sound The Alarm In order to compete in the age of […].

Data Strategy 92

Data Strategy Strategy B2B Data-driven 92

Cloudera

AUGUST 6, 2021

In the first of two blog posts, we delve into customer analytics to examine where data makes a difference in delivering an exceptional customer experience. . Customer 360 is essential to connecting with customers.

Data-driven 103

Data-driven B2B Data Strategy Strategy 103

Smart Data Collective

MARCH 14, 2022

The first stage of understanding SaaS sales is having an understanding of what SaaS products are and how to effectively sell them to customers, whether that is through business to consumer (B2C) or business to business (B2B). What does SaaS stand for? Users access the software through apps and browsers using the internet.

Modeling 100

Modeling Analytics Sales Key Performance Indicator 100

bridgei2i

JUNE 30, 2020

He brings deep experience supporting high tech e-commerce and retail clients in the areas of marketing, pre-sales analytics, and web analytics. Prior to that, he led digital and customer analytics engagements at Dell, HP, and GE. Thank you, Suvodip, for making the time. Suvodip Chatterjee: Always a pleasure. Listen Now.

Enterprise 98

Enterprise Technology Digital Transformation Manufacturing 98

Srividya Sridharan

APRIL 4, 2019

Customer insights. All types of enterprise data (big, medium, small and petite), as well as external data fuel these insights and make you smarter about how you engage with your customers, […]. Insights come in many flavors. Consumer insights. Competitor insights. Market insights. Company insights. Operational insights.

Sales 94

Sales Marketing Enterprise B2B 94

Srividya Sridharan

OCTOBER 22, 2019

Over 300 data and analytics leaders will gather to share, learn and get inspired! It’s T minus two weeks to Forrester’s 2nd Data Strategy & Insights Forum in Austin, TX. For those of you who have already registered and planning to attend, you answered one key question during the registration process: What is your top […].

Strategy 83

Strategy Data Analytics Analytics Data Strategy 83

Cloudera

AUGUST 27, 2021

The introduction of the Cloudera data platform made advanced customer analytics possible. Telkomsel could better predict customer purchases and churn, personalize through recommendation engines, and provide near real-time customer care support. . Some use cases are already in production and generating revenue.

Digital Transformation 85

Digital Transformation B2B Cost-Benefit Big Data 85