Smart Data Collective

NOVEMBER 26, 2021

Business-to-business (B2B) and business-to-customers (B2C) companies use it for a wide array of revenue marketing strategies. Data analytics helps with budget planning, forecasting, and unified attribution to improve the overall client experience. This marketing system is goal-oriented and targeted.

Marketing 110

Marketing Data Analytics Key Performance Indicator Analytics 110

BizAcuity

FEBRUARY 15, 2019

Sales Analytics is used to determine the success of the previous sales drive and forecast in addition to determine how future sales will fare. Some businesses in 2003 started using predictive analytics generating an average Return on Investment or ROI of 145% as per the study that was undertaken by IDC. Image Source: [link].

Sales 67

Sales Analytics ROI B2B 67

Jedox

APRIL 23, 2020

This includes encompassing territory planning, quota planning, calculation of sales compensation, publishing commission statements, sales forecasting, commission accruals, management reports and analytics. According to Gartner’s 2020 SPM report, 40% of B2B companies with over 100 salespeople will have an SPM solution in place by 2022.

Sales 52

Sales Management B2B Dashboards 52

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

Smart Data Collective

SEPTEMBER 6, 2020

Experts forecast that ecommerce providers will spend $6.2 Forrester estimates that in the US, B2B eCommerce will reach $1.8 trillion by 2023 and constitute 17% of all B2B sales. Forrester estimates that in the US, B2B eCommerce will reach $1.8 trillion by 2023 and constitute 17% of all B2B sales.

B2B 108

B2B Data Analytics Analytics Cost-Benefit 108

bridgei2i

MAY 19, 2021

So, over the last 15 years or so, I’ve been mostly in B2B marketing. So with this data revolution, you know, gaining so much momentum, you know, and everybody investing in analytics, and with ROI also becoming more and more tangible, how is the charter of GICs really changed? Venkat: Got it.

Enterprise 75

Enterprise Digital Transformation Marketing Cost-Benefit 75