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How generative AI correlates IT and business objectives to maximize business outcomes

IBM Big Data Hub

Business owners often grapple with the frustrating reality of discovering IT issues impacting their operations only after customer complaints have arisen, leaving them with little opportunity to mitigate problems proactively. Organizations can begin incorporating various tools and systems to harness these benefits today.

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Digital Marketing and Measurement Model

Occam's Razor

Winners, well before they think data or tool, have a well structured Digital Marketing & Measurement Model. This article guides you in understanding the value of the Digital Marketing & Measurement Model (notice the repeated emphasis on Marketing, not just Measurement), and how to create one for yourself. Acquisition.

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My top learning moments at Splunk.conf23

Rocket-Powered Data Science

My strong interest hasn’t diminished, and neither has Splunk’s developments and product releases in that space, as seen in observability’s prominent mention within many of Splunk’s announcements at this year’s.conf23 event. I call that “digital resilience for the win!

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Business Strategies for Deploying Disruptive Tech: Generative AI and ChatGPT

Rocket-Powered Data Science

First, don’t do something just because everyone else is doing it – there needs to be a valid business reason for your organization to be doing it, at the very least because you will need to explain it objectively to your stakeholders (employees, investors, clients). So, if you have 1 trillion data points (g.,

Strategy 290
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Tying environmental outcomes to real business value may be simpler than you think

IBM Big Data Hub

There has been a lot of recent discussion around the business value of environmental, social and governance (ESG) reporting, and the degree to which it relates to financial performance and other measures of business value. This doesn’t just relate to big business.

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10 digital transformation roadblocks — and 5 tips for overcoming them

CIO Business Intelligence

Failure to align technology capabilities with business goals can result in a wasted investment in technology that doesn’t support business objectives. Digital transformation is not a one-time event but a continuous process.

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OpenTelemetry vs. Prometheus: You can’t fix what you can’t see

IBM Big Data Hub

Developers, IT and business management teams determine what metrics are most useful to track to maintain a level of application performance that meets business objectives. Logs: Logs are a record of events that occur within a software or application component.

Metrics 79