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Bridging the Gap Between Analytics Expectations and Reality

Sisense

Newly published research shows that companies aren’t getting the most out of their analytics. Companies surveyed by Harvard Business Review Analytic Services (HBR) report that two of the most important strategic benefits of using data analytics are (1) identifying new revenue and business models and (2) becoming more innovative.

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What you need to know about product management for AI

O'Reilly on Data

AI products are automated systems that collect and learn from data to make user-facing decisions. All you need to know for now is that machine learning uses statistical techniques to give computer systems the ability to “learn” by being trained on existing data. Why AI software development is different.

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Unlock data across organizational boundaries using Amazon DataZone – now generally available 

AWS Big Data

Amazon DataZone enables customers to discover, access, share, and govern data at scale across organizational boundaries, reducing the undifferentiated heavy lifting of making data and analytics tools accessible to everyone in the organization. This is challenging because access to data is managed differently by each of the tools.

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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

Today’s digital data has given the power to an average Internet user a massive amount of information that helps him or her to choose between brands, products or offers, making the market a highly competitive arena for the best ones to survive. First things first – organizing and prioritizing your marketing data.

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6 DataOps Best Practices to Increase Your Data Analytics Output AND Your Data Quality

Octopai

Data-driven organizations are a bad idea. Using data to drive your organization is wonderful. But data, at best, can only be a powerful vehicle, or a reliable GPS system. Except sometimes we call organizations “data-driven” when really the data is driving them up the wall. And it should be.

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Five Data Analytics Mistakes Marketers Make (And How to Avoid Them)

Sisense

If marketing were an apple pie, data would be the apples — without data supporting your marketing program, it might look good from the outside, but inside it’s hollow. In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future.

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How a Discovery Data Warehouse, the next evolution of augmented analytics, accelerates treatments and delivers medicines safely to patients in need

Cloudera

The challenges Matthew and his team are facing are mainly about access to a multitude of data sets, of various types and sources, with ease and ad-hoc, and their ability to deliver data-driven and confident outcomes. . Most of their research data is unstructured and has a lot of variety. Challenges Ahead.