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Using Data Analytics and QR Codes to Boost Your Marketing Strategy

Smart Data Collective

Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. Using QR Codes and Data Analytics Helps Companies Bolster their Marketing Strategies.

Marketing 132
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DaVita’s technology strategy driven by the ‘power of purpose’

CIO Business Intelligence

Our digital transformation strategy is centered around establishing a consumer-oriented model that helps us customize chronic care management based on the ever-changing conditions of each patient.” Tim Scannell: How much of a role do technologies like data analytics and AI play in DaVita’s overall technology and business strategy?

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Data Analytics Technology is Positively Disrupting the World of Sports

Smart Data Collective

Big Data and Skating. Data analytics technology has been applied to the skating industry, especially when it comes to scouting. Easy to understand charts and graphs may also be used to explain and analyze the data. Big Data and Sporting Strategies. Sport is no different. Audience Engagement.

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Can Data Analytics Help with Professional Branding?

Smart Data Collective

There are a lot of benefits of using data analytics technology when you are running a company that is trying to reach new customers. Data analytics is playing a huge role in helping companies improve their marketing strategies.

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How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Join data & analytics leaders from Starbucks, Cardinal Health, and bol.com for a webinar panel discussion on scaling data literacy skills across your organization with a clear strategy, a pragmatic roadmap, and executive buy-in. Unlocking enhanced levels of value and insight from data using a semantic layer.

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8 data strategy mistakes to avoid

CIO Business Intelligence

Organizations can’t afford to mess up their data strategies, because too much is at stake in the digital economy. How enterprises gather, store, cleanse, access, and secure their data can be a major factor in their ability to meet corporate goals. Here are some data strategy mistakes IT leaders would be wise to avoid.

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Data Analytics Solves Manufacturing Marketing Agency Challenges

Smart Data Collective

Data analytics is unquestionably one of the most disruptive technologies impacting the manufacturing sector. Manufacturers are projected to spend nearly $10 billion on analytics by the end of the year. Data analytics can solve many of the biggest challenges that manufacturers face.