datapine

AUGUST 21, 2019

The question and answer we included come from an actual interview that Fortune magazine did with billionaire Tilman Fertitta. If all you kept track of was customer lifetime value and customer acquisition cost, you could see a lot of important data about your business. Download our free executive summary and boost your sales strategy!

Sales 235

Sales Dashboards KPI Visualization 235

Occam's Razor

JUNE 25, 2012

The way data is collected online and what happens to it is a much-scrutinized issue (and rightly so). Digital data collection is also exceedingly complex, perhaps a reflection of the organic nature, and subsequent explosion, of the internet. Web Data Collection Context: Cookies and Tools. DoubleClick, Microsoft and more).

Data Collection 130

Data Collection Advertising Metrics Reporting 130

Occam's Razor

MAY 27, 2015

It saddens me deeply that they are not being able to take full advantage of all the new product, marketing, customer relationship opportunities in front of them. A data-first strategy is a winning formula. I love the shift to intent-based targeting (I cannot stress how massively important to the future of advertising and marketing).

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

JANUARY 9, 2012

Now here's another surprise: These rules/insights/mind shifts are not about data! Here's important context (before we get into the rules for revolutionaries)… The Fundamental Web Analytics Problem Is Not Data! Most companies are astonishingly blasé about data and possibilities of measurement.

Marketing 140

Marketing B2B Measurement Risk 140

Occam's Razor

APRIL 30, 2018

The Marketing Industrial Empire is made up of number of components. And I'm only talking about the small portion of your existence that is your marketing and analytics. The teams naturally gravitate towards optimization and measurement that spans their individual mini-universes. Was that a great ad? Let me explain.

Advertising 117

Advertising Metrics Measurement Insurance 117

Occam's Razor

JUNE 1, 2010

The world of the intertubes should be a lot more data driven and awe-sexy than it really is. Yet for all our collective efforts at writing and tweeting and kvetching online marketing is still based mostly on faith. My choice was the above thought, faith & data. Internet Marketing. Solutions. __. Good evening.

Marketing 92

Marketing Measurement Advertising Metrics 92

datapine

OCTOBER 30, 2019

Historically, the terms data report or business report haven’t got the crowds excited. Data reports have always been important for businesses. The business intelligence industry has been revolutionized over the past decade and data reports are in on the fun. Read on to see why data reports matter and our top data reporting tips.

Reporting 127

Reporting Visualization Dashboards KPI 127

datapine

AUGUST 29, 2022

The saying “knowledge is power” has never been more relevant, thanks to the widespread commercial use of big data and data analytics. The rate at which data is generated has increased exponentially in recent years. Companies, both big and small, are seeking the finest ways to leverage their data into a competitive advantage.

Big Data 263

Big Data Data Analytics Analytics Data mining 263

Occam's Razor

FEBRUARY 28, 2017

A story where data is the hero, followed by two mind-challenging business-shifting ideas. The qualitative surveys measuring unhappiness went down even more than before. You are what you measure. At a previous employer customer service on the phone was a huge part of the operation. The success metric, ACT, did go down.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

Domino Data Lab

FEBRUARY 4, 2019

In Paco Nathan ‘s latest column, he explores the role of curiosity in data science work as well as Rev 2 , an upcoming summit for data science leaders. Welcome back to our monthly series about data science. and dig into details about where science meets rhetoric in data science. Introduction.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

Occam's Razor

JUNE 28, 2011

Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. Perhaps your client did not provide you with the all important Web Analytics Measurement Model. Sure your organization could be to blame ( org structure, bad boss , ineffectual team ).

Metrics 126

Metrics Measurement Key Performance Indicator Reporting 126

Occam's Razor

APRIL 23, 2012

Yes, data is important. Helps make marketing better. You know the drill: Measure. While there is a great deal of appreciation for the power of metrics/data, I've come to realize that Sr. It communicates to them how their personal success will be measured. Is there anything easier than measuring Page Views?

Measurement 152

Measurement Key Performance Indicator Metrics KPI 152

datapine

DECEMBER 28, 2021

With the rise of advanced technology and globalized operations, statistical analyses grant businesses an insight into solving the extreme uncertainties of the market. Statistical studies can also assist in the marketing of goods or services, and in understanding each target market’s unique value drivers. Scientists!

Statistics 363

Statistics Advertising Visualization Data mining 363