Occam's Razor

AUGUST 22, 2011

Key To Your Digital Success: Web Analytics Measurement Model. " Measuring Incrementality: Controlled Experiments to the Rescue! Barriers To An Effective Web Measurement Strategy [+ Solutions!]. Measuring Online Engagement: What Role Does Web Analytics Play? "Engagement" How Do I Measure Success?

KPI 124

KPI Metrics Measurement ROI 124

Corinium

APRIL 25, 2019

Yes, definitely! For example, P&C insurance strives to understand its customers and households better through data, to provide better customer service and anticipate insurance needs, as well as accurately measure risks. It definitely depends on the type of data, no one method is always better than the other. Governance 101.

Insurance 150

Insurance Risk IoT Cost-Benefit 150

Data Science and Beyond

DECEMBER 23, 2018

The book focuses on randomised controlled trials and well-defined interventions as the basis of causal inference from both experimental and observational data. As the authors show, even with randomised experiments, the analysis often requires using observational causal inference tools due to factors like selection and measurement biases.

Deep Learning 103

Deep Learning Experimentation Data-driven Data Science 103

Ontotext

APRIL 3, 2024

So, this is a big driver for the outcome because when you are saving money for the business, you can measure it and see its value. Nimit Mehta: I think that 2024 is going to be a buckle-down year, but, at the same time, we’ll see a rapid explosion of experimentation. These are not statistical inferences. What is a customer?

Technology 59

Technology Risk Digital Transformation Measurement 59

The Unofficial Google Data Science Blog

FEBRUARY 29, 2016

In this post we explore why some standard statistical techniques to reduce variance are often ineffective in this “data-rich, information-poor” realm. Despite a very large number of experimental units, the experiments conducted by LSOS cannot presume statistical significance of all effects they deem practically significant.

Experimentation 40

Experimentation Metrics Statistics Measurement 40

Domino Data Lab

OCTOBER 2, 2019

As data science work is experimental and probabilistic in nature, data scientists are often faced with making inferences. You’ll measure this effect by looking at a quantity called the average treatment effect (ATE). What you really want to measure is the difference in outcomes. A complementary Domino project is available. .

Machine Learning 68

Machine Learning Measurement Modeling Testing 68

Domino Data Lab

MAY 8, 2019

In contrast, some researchers who are exploring the definitions, possibilities, and limitations of model interpretation point toward more comprehensive views. There’s no one-size-fits-all definition of what’s required across all verticals. measure the subjects’ ability to trust the models’ results.

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

APRIL 8, 2013

First, you figure out what you want to improve; then you create an experiment; then you run the experiment; then you measure the results and decide what to do. For each of them, write down the KPI you're measuring, and what that KPI should be for you to consider your efforts a success. Measure and decide what to do.

Metrics 156

Metrics KPI Analytics Key Performance Indicator 156

Domino Data Lab

JUNE 23, 2019

Skomoroch proposes that managing ML projects are challenging for organizations because shipping ML projects requires an experimental culture that fundamentally changes how many companies approach building and shipping software. These measurement-obsessed companies have an advantage when it comes to AI.

Management 110

Management Machine Learning Experimentation Metrics 110

Occam's Razor

JULY 24, 2018

To name a few: Digital Marketing & Measurement Model | Analytics Ecosystem | Web Analytics 2.0. During a discussion around planning for measurement, a peer was struggling with a unique collection of challenges. You see more digital metrics because digital is more measurable. Especially for the non-obvious problem #2 above.

Analytics 93

Analytics Metrics Strategy Measurement 93

The Unofficial Google Data Science Blog

OCTOBER 21, 2015

By definition, it is hard to disentangle causes and effects in these settings because it is rarely possible to isolate all relevant factors. It is important to make clear distinctions among each of these, and to advance the state of knowledge through concerted observation, modeling and experimentation.

Slice and Dice 45

Slice and Dice Experimentation Data-driven Data Science 45

Occam's Razor

JUNE 6, 2007

Bonus: Interactive CD: Contains six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. Experimentation & Testing (A/B, Multivariate, you name it). The book, like this blog, rips up that definition and provides a expanded and more realistic business focused world view.

Analytics 60

Analytics Metrics Marketing Dashboards 60

O'Reilly on Data

DECEMBER 9, 2019

We develop an ordinary least squares (OLS) linear regression model of equity returns using Statsmodels, a Python statistical package, to illustrate these three error types. CI theory was developed around 1937 by Jerzy Neyman, a mathematician and one of the principal architects of modern statistics.

Statistics 27

Statistics Uncertainty Risk Marketing 27

Occam's Razor

FEBRUARY 8, 2021

From observing behavior closely, and from my own experimentation and failure, I've noticed consistent patterns in what great employees do and great bosses do. They find the external author of the statistical algorithm I want them to use, and ask them for guidance. They do more research than is required. Invest in yourself.

Strategy 132

Strategy Statistics Cost-Benefit Marketing 132

Occam's Razor

MARCH 23, 2010

Part of it is fueled by a vocal minority genuinely upset that 10 years on we are still not a statistically powered bunch doing complicated analysis that is shifting paradigms. Because every tool uses its own sweet metrics definitions, cookie rules, session start and end rules and so much more. Part of it fueled by some Consultants.

Analytics 118

Analytics Consulting Metrics Experimentation 118