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Six Clouderans Earn CRN Women of the Channel Distinction

Cloudera

Businesses today face unique challenges, whether it’s with hybrid cloud, AI, data analytics, or all of the above. In her position, Natascha has led the transformation of Cloudera’s already high-performing Global Partner & Alliance Marketing team, weaving together the art and science of marketing to drive demand.

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8 ways IT can help supercharge your sales team

CIO Business Intelligence

Without revenue from sales of products or services, a business becomes little more than a hobby or a charitable organization. These collaborative processes help IT understand what sales is up against and vice versa, so we can deliver the solutions needed that benefit the whole enterprise,” he says.

Sales 124
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What is digital transformation? A necessary disruption

CIO Business Intelligence

Digital transformation defined Digital transformation has become a catchall term for describing the implementation of digital technologies to re-engineer existing processes or develop new services that better engage customers, support employees, improve business operations, and drive business value to the organization’s bottom line.

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Digital transformation’s fundamental change management mistake

CIO Business Intelligence

Over the past decade, CIOs have invested significantly in digital transformation initiatives in an effort to improve customer experiences, build data analytics capabilities, and deliver productivity enhancements with automation. This dip delays when the business can start realizing the value delivered.

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How to achieve high-impact personalization at scale with managed marketing services

IBM Big Data Hub

To help companies better deliver on their marketing vision and scale their marketing business processes, managed marketing services (MMS) offshore has become a fast growing trend. What are managed marketing services (MMS)? Traditionally, business processes tied to marketing are manual tasks completed in-house and onshore.

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Your Guide To Modern Agency Analytics, Dashboards & Reporting Techniques

datapine

Although this is positive for the many types of agencies in the market, it has also left them facing a big challenge. Agency analytics is the process of taking data and transforming it into valuable insights that are then displayed with a professional agency dashboard. Let’s dig in with the definition of agency analytics.

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6 ways to reinvent your IT leadership career

CIO Business Intelligence

Ebert advises CIOs to gradually transition from their focus on IT planning, investment, and delivery to influencing and collaborating with enterprise leaders. Digital transformation initiatives are effective platforms for developing new business models, customer experiences, business innovation, and data-centricity. Widen your scope.

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