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How to Use Data Science for Marketing?

Analytics Vidhya

Data science is a game-changer for marketing professionals in today’s digital age. With vast amounts of data available, marketers now have the power to unlock valuable insights and make data-driven decisions that drive business growth. appeared first on Analytics Vidhya.

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Smarten Augmented Analytics is Named as a Representative Vendor in Gartner® 2023 ‘Market Guide for Augmented Analytics, Published October, 2023!

Smarten

Smarten is pleased to announce that its Smarten Augmented Analytics solution is included as a Representative Vendor in the Market Guide for Augmented Analytics Published October 2, 2023 (ID G00780764). The Smarten solution requires no data science skills, knowledge of statistical analysis or BI expertise.

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Assisted Predictive Modeling

Smarten

Create Citizen Data Scientists with Assisted Predictive Modeling! You need Assisted Predictive Modeling (Plug n’ Play Predictive Analysis with auto-suggestions and recommendations). The Plug and Play Predictive Analytics and predictive modeling platform is suitable for business users.

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Assisted Predictive Modeling Guide Users Through the Maze

Smarten

What is Assisted Predictive Modeling? Assisted Predictive Modeling is a great way to provide support for your users and your organization. Yes, plug n’ play predictive analysis must truly be plug and play! Predictive analysis does not have to be tortuous or confusing.

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How to Operationalize Data From Multiple Sources to Deliver Actionable Insights

Speaker: Speakers from SafeGraph, Facteus, AWS Data Exchange, SimilarWeb, and AtScale

Join this webinar to learn how to blend Geospatial data (from SafeGraph), Financial Market and Transaction Data (from Facteus), & Global Websites Visit and Engagement KPIs (from SimilarWeb) to enrich, augment, and improve self-service analytics as well as predictive models.

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How to achieve high-impact personalization at scale with managed marketing services

IBM Big Data Hub

To help companies better deliver on their marketing vision and scale their marketing business processes, managed marketing services (MMS) offshore has become a fast growing trend. What are managed marketing services (MMS)? Traditionally, business processes tied to marketing are manual tasks completed in-house and onshore.

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Assisted Predictive Modeling for Simple Business Analytics!

Smarten

Just Simple, Assisted Predictive Modeling for Every Business User! No matter the market or type of business, there is no room in today’s business landscape for guesswork. And, with Assisted Predictive Modeling , you can make these tasks even easier. No Guesswork!