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5 Reasons Why Big Data Is Essential for Successful Marketing

Smart Data Collective

However, once Apple launched the first iPhone in 2007, it marked the most notable paradigm shift for marketers. Therefore, no one can ensure a successful marketing campaign without incorporating the proper applications of big data. Big data has enabled brands to target customers through geo-fencing.

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Transforming FSI in ASEAN with Cloud Analytics

CIO Business Intelligence

auxmoney began as a peer-to-peer lender in 2007, with the mission of improving access to credit and promoting financial inclusion. Right from the start, auxmoney leveraged cloud-enabled analytics for its unique risk models and digital processes to further its mission. The Challenges in Scaling Analytics .

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Telecom Network Analytics: Transformation, Innovation, Automation

Cloudera

One of the most substantial big data workloads over the past fifteen years has been in the domain of telecom network analytics. The Dawn of Telco Big Data: 2007-2012. Suddenly, it was possible to build a data model of the network and create both a historical and predictive view of its behaviour.

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A Big Data Imperative: Driving Big Action

Occam's Razor

Is there anything in the analytics space that is so full of promise and hype and sexiness and possible awesomeness than "big data?" So what is big data really? As I interpret it, big data is the collection of massive databases of structured and unstructured data. No one quite knows.

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Can Data-Driven Accounts Receivable Management Strengthen Client Relationships?

Smart Data Collective

Big data is central to financial management. The market for financial data analytics is expected to reach $10 billion by 2025. One of the biggest uses of big data in finance relates to accounts receivable management. More recently, we have seen even more impressive data on its effectiveness.

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Modernize Using The BI & Analytics Magic Quadrant

Rita Sallam

Like when Oracle acquired Hyperion in March of 2007, which set of a series of acquisitions –SAP of Business Objects October, 2007 and then IBM of Cognos in November, 2007. Gartner revamped the BI and Analytics Magic Quadrant in 2016 to reflect the mainstreaming of this market disruption.

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Combine transactional, streaming, and third-party data on Amazon Redshift for financial services

AWS Big Data

The following are some of the key business use cases that highlight this need: Trade reporting – Since the global financial crisis of 2007–2008, regulators have increased their demands and scrutiny on regulatory reporting. This will be your OLTP data store for transactional data. version cluster.