Occam's Razor

OCTOBER 14, 2014

See step four in the process for creating your Digital Marketing and Measurement Model.]. Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., and the target for Organic Traffic might be be too low!

Key Performance Indicator 133

Key Performance Indicator Metrics Reporting Marketing 133

bridgei2i

SEPTEMBER 1, 2020

A deep dive of this would include all marketing activities that support such digital transactions, including people, processes, and technologies associated with analytics, promotion, pricing, customer acquisition and retention, and customer experience at all touchpoints throughout the customer buying journey. Souce: Amperity Survey Report.

Sales 52

Sales Metrics Optimization Enterprise 52

AWS Big Data

AUGUST 7, 2023

Tens of thousands of customers use Amazon Redshift to process exabytes of data every day to power their analytics workloads. Many businesses use different software tools to analyze historical data and past patterns to forecast future demand and trends to make more accurate financial, marketing, and operational decisions.

Forecasting 86

Forecasting Data Warehouse Machine Learning Modeling 86

IBM Big Data Hub

AUGUST 7, 2023

Despite advancements in the pharmaceutical industry and biomedical research, delivering drugs to market is still a complex process with tremendous opportunity for improvement. It can be integrated into real-time dashboards, visualizations, and reports that provide stakeholders with a comprehensive and up-to-date insight into site performance.

Optimization 55

Optimization Forecasting Data-driven Strategy 55

Smart Data Collective

JANUARY 23, 2020

The hype surrounding augmented reality is showing no signs of slowing down either, with the Telegraph reporting that global spending on both AR and virtual reality technology is set to top £16 billion by the end of 2019 – representing a monumental increase of 68.8% on the year before. Help the near-blind to regain some independence.

Advertising 58

Advertising Interactive Forecasting Machine Learning 58

Smart Data Collective

SEPTEMBER 25, 2019

Big data has been billed as being the future of business for quite some time. Analysts have found that the market for big data jobs increased 23% between 2014 and 2019. The market for Hadoop jobs increased 58% in that timeframe. The impact of big data is felt across all sectors of the economy.

Big Data 80

Big Data Data Science Predictive Modeling Marketing 80

Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Dive into Mobile Reporting and Analysis. Amazing, right?

Metrics 141

Metrics Reporting Analytics Marketing 141

IBM Big Data Hub

FEBRUARY 29, 2024

Clearly, there was a strong but unmet marketplace demand for containerization software of this type, as evidenced by Docker’s rapid success and now overwhelming market superiority. An even larger group of respondents (64%) reported expecting to use containers for at least 50% of the apps they would build over the next 2 years.

Software 84

Software Data Processing Marketing Optimization 84

CIO Business Intelligence

AUGUST 5, 2022

Today, data visualization encompasses all manners of presenting data visually, from dashboards to reports, statistical graphs, heat maps, plots, infographics, and more. What is the business value of data visualization? Data visualization helps people analyze data, especially large volumes of data, quickly and efficiently.

Visualization 143

Visualization Dashboards Statistics Business Intelligence 143

Jim Harris

JULY 13, 2015

Indeed, I can’t recall a single person who claimed high-quality data wasn’t important. This led me to conclude, by about 2000, that apathy was the number one enemy of data quality. An Ongoing Market Scan. As my interests expanded beyond quality, I expanded the scope of my scan to all things data. The Data D.

Data Quality 56

Data Quality Data-driven Big Data Consulting 56

Occam's Razor

MARCH 10, 2015

It is all just business analysis – with digital being a dominant factor in influence ( marketing, advertising, experiences, connections, relationships et. No standard reports you can just go grab once you update your site code to analytics.js. Big problem for Google to solve. Business analysis. Notice I said partial. :).

Strategy 151

Strategy Analytics Measurement Business Analysis 151

datapine

FEBRUARY 23, 2023

This is when you are comparing data to itself rather than seeing a total – often in the form of percentages. In the example above, the story isn’t about the total number of customers aged 15-25, but that 22% of the customers were 15-25 in the first quarter of 2014 (and 26% in Q4). They lose presentation value after six segments.

Visualization 177

Visualization Dashboards Sales Measurement 177

Domino Data Lab

FEBRUARY 4, 2019

To outline that caveat, I count four main points in the article describing necessary conditions which a successful organization must put into practice: Position data science as its own entity—make it its own department, reporting to the CEO. A free mini-book about the second survey, Evolving Data Infrastructure, just published.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

O'Reilly on Data

JANUARY 25, 2021

In this report, we look at the data generated by the O’Reilly online learning platform to discern trends in the technology industry—trends technology leaders need to follow. Look at all the angst heating up social media when TIOBE or RedMonk releases their reports on language rankings. But what are “trends”?

Machine Learning 362

Machine Learning Software Testing Technology 362