datapine

APRIL 21, 2022

For instance, when it comes to Human Resources, a digital transformation entails streamlining operations and digitizing personnel data. An accounting department may consider leveraging electronic contracts, data collecting, and reporting as a part of the digital transition. Approach To Digital Marketing. Pay Per Click (PPC).

Digital Transformation 206

Digital Transformation Marketing Advertising Scorecard 206

Smart Data Collective

JUNE 15, 2022

Accurate client data collection and analysis are critical to maximizing all of these activities. Campaign data analytics also aids in the scalability of paid advertising campaigns, allowing you to increase traffic to the sites and advertisements with the highest conversion rates. That’s all for this article.

Advertising 97

Advertising Cost-Benefit ROI Sales 97

datapine

JANUARY 31, 2022

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. All this data is then used to set pricing fees, meet demand, and ensure an excellent service for both their drivers and clients.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

AUGUST 13, 2012

Yehoshua I've covered this topic in detail in this blog post: Multi-Channel Attribution: Definitions, Models and a Reality Check. I explain three different models (Online to Store, Across Multiple Devices, Across Digital Channels) and for each I've highlighted: 1. What's possible to measure. That is the solution.

Modeling 124

Modeling Metrics Data Quality Data-driven 124

IBM Big Data Hub

FEBRUARY 14, 2024

Personalize customer experiences The use of AI is effective for creating personalized experiences at scale through chatbots, digital assistants and customer interfaces , delivering tailored experiences and targeted advertisements to customers and end-users. AIOps is one of the fastest ways to boost ROI from digital transformation investments.

Cost-Benefit 83

Cost-Benefit Insurance Unstructured Data Machine Learning 83

Domino Data Lab

MAY 8, 2019

Paco Nathan’s latest article features several emerging threads adjacent to model interpretability. I’ve been out themespotting and this month’s article features several emerging threads adjacent to the interpretability of machine learning models. Machine learning model interpretability. Introduction. 2018-06-21).

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

APRIL 29, 2013

PS: The phrase "real-time data analysis" is an oxymoron. Real-time data is super valuable if zero human beings are involved from data collection to action being taken. PS: Bonus : Facebook Advertising / Marketing: Best Metrics, ROI, Business Value. All you need to do is fix the bounce rate.

Marketing 166

Marketing Metrics Advertising Measurement 166