Smart Data Collective
JUNE 25, 2021
Marketing metrics dashboard: A reporting tool displaying marketing analytics, KPIs, and metrics using data visualizations is a marketing dashboard. These dashboards are designed to provide teams with a real-time window into marketing performance. It has a lot more to that.
Occam's Razor
JANUARY 4, 2022
Most important KPI? Consider that Display advertising is a tiny part of your budget. It is not a leap to suggest that it is a big distraction from what's important to anoint this barely-a-metric as a KPI. Occasionally, I might call it a KPI, but I have never anointed it as the Most Important KPI.
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Occam's Razor
MAY 5, 2016
Both the non-intelligent advertiser and the non-intelligent publisher. Neither wants to grow up and consider using the data available for Mitch to be smarter about advertising. Relevance in advertising is possible, it is even exciting. Five Reports and KPIs that deliver critical insights from ad blocking behavior.
datapine
MAY 9, 2019
By choosing and setting the right KPI template for your business, you will be able to evaluate your goals and progress on a deeper and more accurate level. This data could be anything like sales records for the year, the keywords implemented in your latest advertising program, salary and benefit tables, or profit and loss statements.
Occam's Razor
MARCH 7, 2016
There is no doubt that if you do something that catches fire (I refuse to use the v word), these rented platforms can really reach massively move people than you can all by yourself (often, you can't even get that reach with paid advertising). People tend to use the terms metrics and KPIs interchangeably. It's just not a KPI.
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