Occam's Razor

MARCH 23, 2021

Analytics teams are named for the silos and limitations within which they trap themselves. Finally, few analytics teams obsess about predictive analytics in a way that allows them to dictate future action. The above-observed realities were on my mind as I took on a new role to lead Global Strategic Analytics. Paid Media.

Analytics 131

Analytics Scorecard Strategy Testing 131

CIO Business Intelligence

APRIL 2, 2024

Over the past decade, CIOs have invested significantly in digital transformation initiatives in an effort to improve customer experiences, build data analytics capabilities, and deliver productivity enhancements with automation. It’s like trying to get a jazz quartet, a rock band, a classical orchestra, and a DJ to play in harmony.”

Management 126

Management Digital Transformation Testing Experimentation 126

Occam's Razor

MAY 22, 2006

This post is a primer on the delightful world of testing and experimentation (A/B, Multivariate, and a new term from me: Experience Testing). Experimentation and testing help us figure out we are wrong, quickly and repeatedly and if you think about it that is a great thing for our customers, and for our employers.

Experimentation 103

Experimentation Testing Optimization Measurement 103

DataKitchen

OCTOBER 5, 2021

A DataOps Engineer owns the assembly line that’s used to build a data and analytic product. That’s the state of data analytics today. . Where are the data engineers, scientists and analytics? DataOps enables: Rapid experimentation and innovation for the fastest delivery of new insights to customers. Low error rates.

Testing 157

Testing Dashboards Measurement Experimentation 157

Octopai

OCTOBER 26, 2022

DataOps is an approach to best practices for data management that increases the quantity of data analytics products a data team can develop and deploy in a given time while drastically improving the level of data quality. SPC is the continuous testing of the results of automated manufacturing processes. Let’s take a look.

Data Quality 52

Data Quality Data Analytics Analytics Manufacturing 52

O'Reilly on Data

MARCH 31, 2020

This has serious implications for software testing, versioning, deployment, and other core development processes. The need for an experimental culture implies that machine learning is currently better suited to the consumer space than it is to enterprise companies. If you can’t walk, you’re unlikely to run.

Management 332

Management Machine Learning Experimentation Metrics 332

CIO Business Intelligence

FEBRUARY 21, 2024

But we also have teams responsible for data analytics, and teams of audio-visual experts to ensure our concert halls and event centers can support a range of activities. We developed a model to predict student outcomes based on metrics from historical evidence,” he says. “We

Recreation/Entertainment 131

Recreation/Entertainment Experimentation Modeling Data-driven 131

AWS Big Data

NOVEMBER 2, 2023

AWS benchmark The AWS team performed benchmark tests on Spark workloads with Graviton2 on EMR Serverless using the TPC-DS 3 TB scale performance benchmarks. GoDaddy benchmark During our initial experimentation, we observed that arm64 on EMR Serverless consistently outperformed or performed on par with x86_64.

Cost-Benefit 86

Cost-Benefit Big Data Testing Optimization 86

AWS Big Data

AUGUST 21, 2023

It similarly codes the query as a vector and then uses a distance metric to find nearby vectors in the multi-dimensional space. The algorithm for finding nearby vectors is called kNN (k Nearest Neighbors). Of course, production-quality search experiences use many more techniques to improve results.

Data Processing 91

Data Processing Experimentation Visualization Metrics 91

AWS Big Data

MAY 2, 2023

If your updates to a dataset triggers multiple subsequent DAGs, then you can use the Airflow metric max_active_tasks_per_dag to control the parallelism of the consumer DAG and reduce the chance of overloading the system. Test the feature To test this feature, run the producer DAG. Removal of experimental Smart Sensors.

Testing 99

Testing Experimentation Management Metadata 99

Sisense

JANUARY 21, 2020

Our BI Best Practices demystify the analytics world and empower you with actionable how-to guidance. One of the simplest ways to start exploring your data is to aggregate the metrics you are interested in by their relevant dimensions. A new drug promising to reduce the risk of heart attack was tested with two groups.

Testing 104

Testing Risk Data-driven Statistics 104

CIO Business Intelligence

MAY 16, 2023

It surpasses blockchain and metaverse projects, which are viewed as experimental or in the pilot stage, especially by established enterprises. AI surpassed other technologies in conversations about innovation The research underscores that AI is leading the way in accelerating innovation.

Advertising 94

Advertising Recreation/Entertainment Experimentation Enterprise 94

Occam's Razor

AUGUST 22, 2011

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. " ~ Digital Analytics: "Am I thinking right? " ~ Web Metrics: "What is a KPI?

KPI 124

KPI Metrics Measurement ROI 124

Occam's Razor

MAY 15, 2006

There is a lot of "buzz" around "buzzy" metrics such as brand value / brand impact, blog-pulse , to name a couple. IMHO these "buzzy" metrics might be a sub optimal use of time/resources if we don't first have a hard core understanding of customer satisfaction and task completion on our websites.

Metrics 100

Metrics Experimentation Testing Interactive 100

Cloudera

APRIL 9, 2021

And this blog will focus on Predictive Analytics. Predictive Analytics – AI & machine learning. To effectively leverage their predictive capabilities and maximize time-to-value these companies need an ML infrastructure that allows them to quickly move models from data pipelines, to experimentation and into the business.

Machine Learning 98

Machine Learning Forecasting Manufacturing Predictive Analytics 98

Domino Data Lab

DECEMBER 4, 2020

Having calculated AUC/AUMC, we can further derive a number of useful metrics like: Total clearance of the drug from plasma. PharmaceUtical Modeling And Simulation (or PUMAS) is a suite of tools to perform quantitative analytics for pharmaceutical drug development [2]. The area under the first moment curve would respectively be.

Metrics 59

Metrics Data Science Knowledge Discovery Measurement 59

Occam's Razor

NOVEMBER 13, 2009

I am absolutely thrilled that my book Web Analytics 2.0 I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. It is not just a business book, though every dna strand in this book is more about online marketing than online analytics.

Analytics 71

Analytics Metrics Measurement Testing 71

AWS Big Data

JANUARY 9, 2024

It similarly codes the query as a vector and then uses a distance metric to find nearby vectors in the multi-dimensional space to find matches. This functionality was initially released as experimental in OpenSearch Service version 2.4, This is also called embedding the text into the vector space.

Cost-Benefit 90

Cost-Benefit Visualization Modeling Machine Learning 90

Occam's Razor

DECEMBER 9, 2009

Specifically: Who owns web analytics / who it reports to from a org structure perspective. Let me hasten to add that this, web analytics ownership, does not exist in a vacuum. If your overall web business is misaligned from an org perspective then honestly there is no hope for you, regardless of where analytics sits.].

Analytics 95

Analytics Data-driven Marketing Sales 95

CIO Business Intelligence

MAY 1, 2024

Pilots can offer value beyond just experimentation, of course. McKinsey reports that industrial design teams using LLM-powered summaries of user research and AI-generated images for ideation and experimentation sometimes see a reduction upward of 70% in product development cycle times. Now nearly half of code suggestions are accepted.

Cost-Benefit 130

Cost-Benefit Metrics Insurance Measurement 130

Occam's Razor

OCTOBER 21, 2013

Following revelations of NSA activities via Mr. Snowden, Google has now switched almost all users to secure search, resulting in even more user search queries showing up as not provided in all web analytics tools. No keyword data in analytics tools. And of course our Acquisition, Behavior, Outcome metrics. See Page Value there?

Optimization 154

Optimization Reporting Experimentation Metrics 154

O'Reilly on Data

MAY 14, 2020

AI PMs should enter feature development and experimentation phases only after deciding what problem they want to solve as precisely as possible, and placing the problem into one of these categories. Experimentation: It’s just not possible to create a product by building, evaluating, and deploying a single model.

Management 363

Management Experimentation B2B Machine Learning 363

DataKitchen

APRIL 13, 2021

Testing and Data Observability. Process Analytics. DataOps needs a directed graph-based workflow that contains all the data access, integration, model and visualization steps in the data analytic production process. It orchestrates complex pipelines, toolchains, and tests across teams, locations, and data centers.

Testing 307

Testing Machine Learning Consulting Data Quality 307

Occam's Razor

SEPTEMBER 15, 2014

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Remember, when someone says mobile analytics, first ask the clarifying question: Do you mean mobile application or mobile website ? So, be a dear.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

JUNE 6, 2007

I am thrilled to say that my book Web Analytics: An Hour A Day has been published and is now widely available. Five Reasons Why You Should Buy Web Analytics: An Hour A Day: Web Analytics: An Hour A Day for the first time provides a Practitioner's in the trenches perspective on web analytics. There I said it.

Analytics 60

Analytics Metrics Marketing Dashboards 60

Occam's Razor

JULY 6, 2016

Yes, I worry that Analysts, and Marketers, are spending too much time with their head buried in custom reports and advance segments and smart calculated metrics and strategic or tactical dashboards. Additionally, you are spending your day in the warm embrace of Adobe or Google Analytics because your job is set up as "data people."

Testing 86

Testing Marketing Experimentation Cost-Benefit 86

Occam's Razor

NOVEMBER 12, 2006

Some analytics professionals are still using weblogs as the source of data for doing Web Analytics. The problem is that you are there just to look at the car, maybe take it for a test drive. Focus on the Why (use Surveys or Lab Usability or Experimentation & Testing for example). What do you think?

Measurement 99

Measurement Analytics Optimization Marketing 99

Occam's Razor

FEBRUARY 26, 2008

You know exactly what is necessary in order for your company to achieve Web Analytics 2.0 " Or " I proposed testing / surveys / competitive intelligence / Analysts but I was shot down." " Or sometimes " My manager simply does not get it / Analytics / Web / Me / Anything." 6: If All Else Fails.

Management 68

Management Experimentation Testing Strategy 68

datapine

MAY 20, 2020

At its core, CRM dashboard software is a smart vessel for data analytics and business intelligence – digital innovation that hosts a wealth of insightful CRM reports. A dynamic CRM KPI dashboard or CRM report template will form the very foundations of your reporting and analytics initiatives. What Is A CRM Report?

Dashboards 265

Dashboards Reporting KPI Visualization 265

Occam's Razor

JULY 18, 2011

You must use metrics that are unique to the medium. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Optimal Acquisition Email Metrics. Most good email providers will do this automatically for whatever web analytics tool you use.

Metrics 137

Metrics Marketing Measurement Cost-Benefit 137

datapine

FEBRUARY 4, 2020

Structure your metrics. As with any report you might need to create, structuring and implementing metrics that will tell an interesting and educational data-story is crucial in our digital age. That way you can choose the best possible metrics for your case. Regularly monitor your data. 1) Marketing CMO report.

Reporting 280

Reporting Marketing Advertising Metrics 280

Domino Data Lab

JUNE 23, 2019

Skomoroch proposes that managing ML projects are challenging for organizations because shipping ML projects requires an experimental culture that fundamentally changes how many companies approach building and shipping software. Companies that succeed at machine learning tend to build on those existing analytics use cases. Transcript.

Management 110

Management Machine Learning Experimentation Metrics 110

Occam's Razor

NOVEMBER 17, 2008

There is a tendency to think experimentation and testing is optional. Just don't fall for their bashing of all other vendors or their silly claims, false, of "superiority" in terms of running 19 billion combinations of tests or the bonus feature of helping you into your underwear each morning. And I meant every word of it.

Testing 112

Testing Experimentation Risk Optimization 112

DataKitchen

JANUARY 17, 2022

A large pharmaceutical Business Analytics (BA) team struggled to provide timely analytical insight to its business customers. However, the BA team spent most of its time overcoming error-prone data and managing fragile and unreliable analytics pipelines. . The BA team was under constant pressure to deliver analytics on demand.

Experimentation 130

Experimentation Data Lake Marketing Predictive Modeling 130

CIO Business Intelligence

APRIL 18, 2022

While it’s critical for tech leaders to communicate throughout a digital project, it’s also important to communicate appropriately, says Rich Nanda, US strategy and analytics offerings leader, at Deloitte Consulting. Rich Nanda, US strategy and analytics offerings leader, Deloitte Consulting. They invest in cloud experimentation.

Digital Transformation 145

Digital Transformation Dashboards Cost-Benefit Consulting 145

Sisense

MAY 18, 2021

In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future. With everyone on board with the importance of data analytics, it’s surprising that as of 2020, only 52.7% Modernize your marketing with data analytics.

Marketing 52

Marketing Data Analytics Analytics Metrics 52

Occam's Razor

MARCH 23, 2010

There are more mistruths and F U D about Web analytics out there than I think is reasonable. Web Analytics, this beautiful child, was born just the other day in the midst of tumultuous times, quite literally, when everything changes every day. Here are ten web analytics ground truths… 1. Part of it fueled by Vendors.

Analytics 118

Analytics Consulting Metrics Experimentation 118